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Lacteck Flange Silicone

Fail

The top 5 products take 93% of clicks, so Lacteck Flange Silicone is a Fail.

Flapen Score
36
36 / 100
Ranks 1,928 of 2,472 Baby Products niches · −8 vs the category median of 44
Market size
$115K/yr449K searches / yr
90-day growth
-16.8%search demand this quarter
Competition
93%top-5 click share · 6 brands · 11 sellers

Flapen Score

Lacteck Flange Silicone against its category

The dotted line is the Baby Products average. Past it, Lacteck Flange Silicone is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lacteck Flange Silicone market on Amazon at a glance

Shoppers on Amazon United States searched for Lacteck Flange Silicone 449K times last year and spent an estimated $115K. The top 5 brands take 97% of clicks. Demand peaks in May. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 449K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.

Searches, last 12 months
449K
Growth, 90 days vs prior 90
-16.8%
Conversion, latest week
1.2%
Market size, estimated
$115Ka year
Peak month
May1.7× the quietest month
Top search term
pumpin pals flanges73K searches a year

02 · Price

A sale here is worth $21.37.

Listings sell for $21.37 on average, from $10.05 to $41.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.37 that is $2K to $5K a year per listing.

Average price
$21.37inside the $15 to $100 sweet spot
Price range
$10.05–$41.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #105 within Breastfeeding. It carries 1,179 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
5.1%
Average rank
#105in Breastfeeding
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
1,179per listing
Listings tracked
7

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Lacteck Flange Silicone products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

11

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 228%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (0%)

Demand

Lacteck Flange Silicone search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.7×

Search terms

Top Lacteck Flange Silicone search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpin pals flanges73K/yr
  • legendary milk flange inserts66K/yr
  • pumping pals flanges58K/yr
  • legendairy milk inserts35K/yr
  • pumpin pals52K/yr
  • legendairy flange inserts31K/yr
  • legendairy milk flanges13K/yr
  • pumping pals24K/yr
  • pumpin pal12K/yr
  • legendairy milk flange insert25K/yr

Reviews and returns

What reviews say buyers love and hate about Lacteck Flange Silicone

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Leak-Proof”
2.4%of orders come back
“They all leak”
A buyer, on “Leak-Proof”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lacteck Flange Silicone questions

Answered from the same tracked data.