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Koala Care Baby Changing Station

Fail

Prices span $97.74–$447.62, mostly outside the sweet spot, so Koala Care Baby Changing Station is a Fail.

Flapen Score
43
43 / 100
Ranks 1,304 of 2,472 Baby Products niches · −1 vs the category median of 44
Market size
$331K/yr50K searches / yr
90-day growth
-0.8%search demand this quarter
Competition
59%top-5 click share · 15 brands · 63 sellers

Flapen Score

Koala Care Baby Changing Station against its category

The dotted line is the Baby Products average. Past it, Koala Care Baby Changing Station is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Koala Care Baby Changing Station market on Amazon at a glance

Shoppers on Amazon United States searched for Koala Care Baby Changing Station 50K times last year and spent an estimated $331K. The top 5 brands take 78% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $331K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-0.8%
Conversion, latest week
3.9%
Market size, estimated
$331Ka year
Peak month
April1.3× the quietest month
Top search term
baby changing station wall mount8K searches a year

02 · Price

A sale here is worth $168.85.

Listings sell for $168.85 on average, from $97.74 to $447.62. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $168.85 that is $17K to $42K a year per listing.

Average price
$168.85above the $15 to $100 sweet spot
Price range
$97.74–$447.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$17K–$42K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #73 within Furniture. It carries 334 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
2.5%
Average rank
#73in Furniture
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
334per listing
Listings tracked
24

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
59 months

Products

Top Koala Care Baby Changing Station products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

63

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

18%

  • Brand 130%
  • Brand 218%
  • Brand 317%
  • Brand 49%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (9 brands, 18%)

Demand

Koala Care Baby Changing Station search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Koala Care Baby Changing Station search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby changing station wall mount8K/yr
  • wall mounted changing table7K/yr
  • koala care baby changing station5K/yr
  • wall mounted baby changing station4K/yr
  • commercial baby changing station5K/yr
  • wall changing table4K/yr
  • commercial changing table4K/yr
  • bathroom changing table3K/yr
  • wall mount changing table3K/yr
  • wall-mounted changing table3K/yr

Reviews and returns

What reviews say buyers love and hate about Koala Care Baby Changing Station

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Mounting”
2.5%of orders come back
“Wrong mounting holes”
A buyer, on “Mounting”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Koala Care Baby Changing Station questions

Answered from the same tracked data.