Kirkland Diapers Size 4

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 26.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.

Searches, last 12 months

25K

Growth, 90 days vs prior 90

+0.3%

Conversion, latest week

26.2%

Market size, estimated

$242Ka year

Peak month

November15.6× the quietest month

Top search term

honest overnight diapers size 415K searches a year

Listings sell for $37.43 on average, from $15.86 to $48.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $37.43 that is $28K to $37K a year per listing.

Average price

$37.43inside the $15 to $100 sweet spot

Price range

$15.86–$48.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

$28K–$37K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #26 within Diapering. It carries 1,412 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.6%

Average rank

#26in Diapering

Average rating

3.93 starsAmazon United States average 4.42 stars

Average reviews

1,412per listing

Listings tracked

3

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months