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Kids Wall Decals

Maybe

The top 5 products take only 20% of clicks. But buyers convert on only 0.9% of searches, so Kids Wall Decals is a Maybe.

Flapen Score
50
50 / 100
Top 25% of 2,472 Baby Products niches · +6 vs the category median of 44
Market size
$68K/yr523K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
20%top-5 click share · 54 brands · 66 sellers

Flapen Score

Kids Wall Decals against its category

The dotted line is the Baby Products average. Past it, Kids Wall Decals is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Wall Decals market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Wall Decals 523K times last year and spent an estimated $68K. The top 5 brands take 43% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 523K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
523K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
0.9%
Market size, estimated
$68Ka year
Peak month
August1.5× the quietest month
Top search term
kids wall decals77K searches a year

02 · Price

A sale here is worth $13.86.

Listings sell for $13.86 on average, from $5.51 to $63.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $13.86 that is $0 to $1K a year per listing.

Average price
$13.86under the $15 to $100 sweet spot
Price range
$5.51–$63.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #1,045 within Décor. It carries 1,310 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#1,045in Décor
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,310per listing
Listings tracked
93

04 · Newcomers

4 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
4Amazon's first-year sales bar
Average brand age
34 months

Products

Top Kids Wall Decals products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

54 falling

Sellers

66

Top-5 brand share

43%

Top 20: 78%

Top-5 click share

20%

Top 20: 51%

Open market

53%

  • Brand 113%
  • Brand 210%
  • Brand 39%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Kids Wall Decals search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Kids Wall Decals search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids wall decals77K/yr
  • playroom wall decals70K/yr
  • wall decals for kids69K/yr
  • wall stickers for boys room41K/yr
  • wall stickers for kids39K/yr
  • kids wall stickers29K/yr
  • wall decals for boys bedroom27K/yr
  • kids room wall decals27K/yr
  • toddler wall decals18K/yr
  • wall stickers for kids room12K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Wall Decals

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Adhesion/Stickiness”
2.1%of orders come back
“Poor adhesive”
A buyer, on “Adhesion/Stickiness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kids Wall Decals questions

Answered from the same tracked data.