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Kids Spoons

Fail

Prices span $4.03–$15.17, mostly outside the sweet spot, so Kids Spoons is a Fail.

Flapen Score
46
46 / 100
Top 41% of 2,472 Baby Products niches · +2 vs the category median of 44
Market size
$71K/yr88K searches / yr
90-day growth
-15.1%search demand this quarter
Competition
42%top-5 click share · 21 brands · 48 sellers

Flapen Score

Kids Spoons against its category

The dotted line is the Baby Products average. Past it, Kids Spoons is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Spoons market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Spoons 88K times last year and spent an estimated $71K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Feb–Aug–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-15.1%
Conversion, latest week
9.7%
Market size, estimated
$71Ka year
Peak month
February3.5× the quietest month
Top search term
kids spoons60K searches a year

02 · Price

A sale here is worth $8.32.

Listings sell for $8.32 on average, from $4.03 to $15.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.32 that is $2K to $4K a year per listing.

Average price
$8.32under the $15 to $100 sweet spot
Price range
$4.03–$15.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #59 within Solid Feeding. It carries 2,495 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#59in Solid Feeding
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
2,495per listing
Listings tracked
29

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Kids Spoons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

48

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

42%

Top 20: 90%

Open market

35%

  • Brand 127%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

Kids Spoons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Aug, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Kids Spoons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids spoons60K/yr
  • kid spoons22K/yr
  • spoons kids3K/yr
  • kids spoons stainless steel3K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Spoons

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Size-Overall”
0.9%of orders come back
“These spoons are much bigger”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kids Spoons questions

Answered from the same tracked data.