Kids Mug

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months

328K

Growth, 90 days vs prior 90

-39.8%

Conversion, latest week

1.3%

Market size, estimated

$65Ka year

Peak month

December10.9× the quietest month

Top search term

kids mug45K searches a year

Listings sell for $15.08 on average, from $6.97 to $29.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.08 that is $0 to $2K a year per listing.

Average price

$15.08inside the $15 to $100 sweet spot

Price range

$6.97–$29.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #1,169 within Solid Feeding. It carries 1,625 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

95%

Out of stock, average day

11.0%

Average rank

#1,169in Solid Feeding

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,625per listing

Listings tracked

64

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months