Kids Face Lotion

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

6.6%

Market size, estimated

$225Ka year

Peak month

December2.1× the quietest month

Top search term

kids face lotion33K searches a year

Listings sell for $18.28 on average, from $7.26 to $44.11. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $18.28 that is $9K to $14K a year per listing.

Average price

$18.28inside the $15 to $100 sweet spot

Price range

$7.26–$44.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #445 within Baby Care. It carries 3,446 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#445in Baby Care

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

3,446per listing

Listings tracked

28

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

71 months