Kids Cups
MaybeThe top 5 products take only 23% of clicks. But demand is soft, at -3.6% this quarter, so Kids Cups is a Maybe.
- Flapen Score
- 62 / 100Top 2% of 2,472 Baby Products niches · +18 vs the category median of 4462
- Market size
- $897K/yr1.7M searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 23%top-5 click share · 49 brands · 120 sellers
Flapen Score
Kids Cups against its category
The dotted line is the Baby Products average. Past it, Kids Cups is stronger. Inside it, weaker.
Market
The Kids Cups market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Cups 1.7M times last year and spent an estimated $897K. The top 5 brands take 49% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $897K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $897Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- kids cups614K searches a year
02 · Price
A sale here is worth $16.99.
Listings sell for $16.99 on average, from $4.47 to $34.66. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $16.99 that is $4K to $8K a year per listing.
- Average price
- $16.99inside the $15 to $100 sweet spot
- Price range
- $4.47–$34.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #164 within Solid Feeding. It carries 8,518 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #164in Solid Feeding
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 8,518per listing
- Listings tracked
- 97
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Kids Cups products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
49 rising
Sellers
120
Top-5 brand share
49%
Top 20: 84%
Top-5 click share
23%
Top 20: 53%
Open market
46%
- Brand 118%
- Brand 212%
- Brand 39%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Kids Cups search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Kids Cups search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids cups614K/yr
- kids cups with lids and straws82K/yr
- kid cups112K/yr
- kids cups with lids166K/yr
- cups for kids95K/yr
- reduce kids tumbler84K/yr
- kids straw cups80K/yr
- baby cup with straw59K/yr
- water cups for kids47K/yr
- kids drinking cups47K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Cups
We read the reviews and the return reasons for every product selling here.
“Leaks a lot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Cups questions
Answered from the same tracked data.









