Kids Cups
MaybeThe top 5 products take only 23% of clicks. But demand is soft, at -3.6% this quarter, so Kids Cups is a Maybe.
- Flapen Score
- 62 / 100Top 2% of 2,472 Baby Products niches · +18 vs the category median of 4462
- Market size
- $897K/yr1.7M searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 23%top-5 click share · 49 brands · 120 sellers
Flapen Score
Kids Cups against its category
The dotted line is the Baby Products average. Past it, Kids Cups is stronger. Inside it, weaker.
Market
The Kids Cups market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Cups 1.7M times last year and spent an estimated $897K. The top 5 brands take 49% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $897K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $897Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- kids cups614K searches a year
02 · Price
A sale here is worth $16.99.
Listings sell for $16.99 on average, from $4.47 to $34.66. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $16.99 that is $4K to $8K a year per listing.
- Average price
- $16.99inside the $15 to $100 sweet spot
- Price range
- $4.47–$34.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #164 within Solid Feeding. It carries 8,518 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #164in Solid Feeding
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 8,518per listing
- Listings tracked
- 97
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Kids Cups products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Meoky Color Changing Cups with Lids and Straws for Kids 6Pack 12oz Plastic Reusable Cold Drink Tumblers Summer Party Cups
- Price
- $12.21
- Rating
- 4.3/5
- Reviews
- 2,026
- Age
- 5y ago

REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - New Explorer
- Price
- $21.77
- Rating
- 4.2/5
- Reviews
- 4,543
- Age
- 1y ago

LuckyZone Wheat Straw Unbreakable Cup (12 oz) - Reusable Drinking Glasses Set of 5 - Dishwasher Safe Tumbler - BPA Free & Eco-Friendly (5Pcs)
- Price
- $9.96
- Rating
- 4.7/5
- Reviews
- 2,329
- Age
- 6y ago

Owala Kids Insulation BPA-Free Plastic Tumbler with Spill Resistant Flexible Straw Easy to Clean Kids Water Bottle Great for Travel Dishwasher Safe 15 Oz Orange and Peach (Watermelon)
- Price
- $12.55
- Rating
- 4.4/5
- Reviews
- 7,845
- Age
- 2y ago

Ello Kids Plastic Reusable Color Changing Cups with Twist on Splash-Proof Lids and Straw BPA Free Dishwasher Safe 12oz Fruit Pop 4 Pack
- Price
- $11.47
- Rating
- 4.4/5
- Reviews
- 1,739
- Age
- 8y ago
Trending
estimated 90-day click momentum
REDUCE CHILLER Travel Mug - 14 oz Insulated Stainless Steel Kids Tumbler with Spill-Proof Silicone Straw Stays Cold 18 Hours Dishwasher Safe for School & Travel - Little Builder
- Price
- $21.80
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 6mo ago

REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - New Explorer
- Price
- $21.77
- Rating
- 4.2/5
- Reviews
- 4,543
- Age
- 1y ago

Zak Designs Disney Princess Kelso Toddler Cups For Travel or Home 15oz 2-Pack Plastic Sippy Cups Leak-Proof For Kids (Ariel Aurora Belle Cinderella Jasmine Mulan Rapunzel Tiana)
- Price
- $17.23
- Rating
- 4.6/5
- Reviews
- 31,471
- Age
- 3y ago

REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - Fruity Cutie
- Price
- $21.77
- Rating
- 4.2/5
- Reviews
- 4,543
- Age
- 1y ago

Owala Kids FreeSip Insulated Stainless Steel Water Bottle with Straw for Sports Travel and School BPA-Free Sports Water Bottle 16 oz Celestial Sphere
- Price
- $24.32
- Rating
- 4.7/5
- Reviews
- 128,387
- Age
- 2y ago
Newest
by launch date
REDUCE CHILLER Travel Mug - 14 oz Insulated Stainless Steel Kids Tumbler with Spill-Proof Silicone Straw Stays Cold 18 Hours Dishwasher Safe for School & Travel - Little Builder
- Price
- $21.80
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 6mo ago

REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - New Explorer
- Price
- $21.77
- Rating
- 4.2/5
- Reviews
- 4,543
- Age
- 1y ago

REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - Fruity Cutie
- Price
- $21.77
- Rating
- 4.2/5
- Reviews
- 4,543
- Age
- 1y ago

Zak Designs Kelso Toddler Cups For Travel or At Home 15oz 2-Pack Durable Plastic Sippy Cups With Leak-Proof Design is Perfect For Kids (Sweet Berry Lemon Zest)
- Price
- $16.49
- Rating
- 4.6/5
- Reviews
- 31,471
- Age
- 1y ago

The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up
- Price
- $14.55
- Rating
- 4.6/5
- Reviews
- 263
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.
Brands
49 rising
Sellers
120
Est. top-5 brand share
49%
Top 20: 84%
Est. top-5 click share
23%
Top 20: 53%
Open market
46%
- REDUCE18%
- Zak Designs12%
- Owala9%
- Meoky5%
- LuckyZone5%
- The First Years5%
Demand
Kids Cups search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Kids Cups search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kids cups614K/yr
- kids cups with lids and straws82K/yr
- kid cups112K/yr
- kids cups with lids166K/yr
- cups for kids95K/yr
- reduce kids tumbler84K/yr
- kids straw cups80K/yr
- baby cup with straw59K/yr
- water cups for kids47K/yr
- kids drinking cups47K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Cups
We read the reviews and the return reasons for every product selling here.
“Leaks a lot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Cups questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









