Inflatable Baby Bathtub

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

201K

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

3.1%

Market size, estimated

$142Ka year

Peak month

July1.6× the quietest month

Top search term

inflatable baby bathtub59K searches a year

Listings sell for $22.46 on average, from $16.11 to $34.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $22.46 that is $6K to $11K a year per listing.

Average price

$22.46inside the $15 to $100 sweet spot

Price range

$16.11–$34.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

6.6%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #51 within Baby Care. It carries 2,202 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#51in Baby Care

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,202per listing

Listings tracked

22

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months