Infant Stroller Insert
FailShoppers spend an estimated $42K a year here, so Infant Stroller Insert is a Fail.
- Flapen Score
- 41 / 100Ranks 1,495 of 2,472 Baby Products niches · −3 vs the category median of 4441
- Market size
- $42K/yr151K searches / yr
- 90-day growth
- +9.9%search demand this quarter
- Competition
- 41%top-5 click share · 19 brands · 27 sellers
Flapen Score
Infant Stroller Insert against its category
The dotted line is the Baby Products average. Past it, Infant Stroller Insert is stronger. Inside it, weaker.
Market
The Infant Stroller Insert market on Amazon at a glance
Shoppers on Amazon United States searched for Infant Stroller Insert 151K times last year and spent an estimated $42K. The top 5 brands take 69% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 151K
- Growth, 90 days vs prior 90
- +9.9%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $42Ka year
- Top search term
- infant stroller insert22K searches a year
02 · Price
A sale here is worth $30.23.
Listings sell for $30.23 on average, from $16.70 to $173.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $30.23 that is $0 to $3K a year per listing.
- Average price
- $30.23inside the $15 to $100 sweet spot
- Price range
- $16.70–$173.36
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 6.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #22 within Car Seats & Accessories. It carries 2,688 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 97%
- Out of stock, average day
- 6.3%
- Average rank
- #22in Car Seats & Accessories
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 2,688per listing
- Listings tracked
- 35
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Infant Stroller Insert products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
27
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
41%
Top 20: 89%
Open market
23%
- Brand 116%
- Brand 215%
- Brand 315%
- Brand 414%
- Brand 59%
- Brand 68%
Search terms
Top Infant Stroller Insert search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- infant stroller insert22K/yr
- stroller insert18K/yr
- mockingbird infant seat insert14K/yr
- infant insert for stroller15K/yr
- stroller infant insert14K/yr
- newborn stroller insert11K/yr
- stroller insert for baby support9K/yr
- newborn insert for stroller7K/yr
- bob stroller infant insert6K/yr
- nuna stroller insert4K/yr
Reviews and returns
What reviews say buyers love and hate about Infant Stroller Insert
We read the reviews and the return reasons for every product selling here.
“Not much padding”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Infant Stroller Insert questions
Answered from the same tracked data.









