House of Noa

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+9.2%

Conversion, latest week

0.2%

Market size, estimated

$73Ka year

Peak month

July1.8× the quietest month

Top search term

house of noa play mat73K searches a year

Listings sell for $181.50 on average, from $38.63 to $375.11. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $181.50 that is $0 to $18K a year per listing.

Average price

$181.50above the $15 to $100 sweet spot

Price range

$38.63–$375.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$18K

Returns

5.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #92 within Activity & Entertainment. It carries 404 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.9%

Average rank

#92in Activity & Entertainment

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

404per listing

Listings tracked

20

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months