Hiccapop Pack and Play Mattress

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

34K

Growth, 90 days vs prior 90

+29.2%

Conversion, latest week

6.8%

Market size, estimated

$83Ka year

Peak month

March1.8× the quietest month

Top search term

hiccapop pack and play mattress33K searches a year

Listings sell for $35.74 on average, from $31.64 to $37.85. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 1,250 to 1,500 of them. At $35.74 that is $45K to $54K a year per listing.

Average price

$35.74inside the $15 to $100 sweet spot

Price range

$31.64–$37.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

1,250–1,500

Revenue per listing a year

$45K–$54K

Returns

3.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2 within Bedding. It carries 17,429 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#2in Bedding

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

17,429per listing

Listings tracked

3

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months