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Graco Affix Highback Booster Seat with Latch System

Fail

Shoppers spend an estimated $0 a year here, so Graco Affix Highback Booster Seat with Latch System is a Fail.

Flapen Score
23
23 / 100
Ranks 2,398 of 2,472 Baby Products niches · −21 vs the category median of 44
Market size
$0/yr3K searches / yr
90-day growth
+12.2%search demand this quarter
Competition
100%top-5 click share · 2 brands · 6 sellers

Flapen Score

Graco Affix Highback Booster Seat with Latch System against its category

The dotted line is the Baby Products average. Past it, Graco Affix Highback Booster Seat with Latch System is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Graco Affix Highback Booster Seat with Latch System market on Amazon at a glance

Shoppers on Amazon United States searched for Graco Affix Highback Booster Seat with Latch System 3K times last year and spent an estimated $0. All 2 brands take every click. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+12.2%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
September2.4× the quietest month
Top search term
graco affix2K searches a year

02 · Price

A sale here is worth $79.76.

Listings sell for $79.76 on average, from $45.84 to $107.65. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $79.76 that is $0 to $8K a year per listing.

Average price
$79.76inside the $15 to $100 sweet spot
Price range
$45.84–$107.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #7 within Car Seats & Accessories. It carries 3,685 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
18.5%
Average rank
#7in Car Seats & Accessories
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
3,685per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Graco Affix Highback Booster Seat with Latch System products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 29%

Demand

Graco Affix Highback Booster Seat with Latch System search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250150Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 2.4×

Reviews and returns

What reviews say buyers love and hate about Graco Affix Highback Booster Seat with Latch System

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Comfort-Overall”
9%of negative reviews mention “Strength”
2.8%of orders come back
“Not sturdy enough Im not sure whats going on”
A buyer, on “Strength”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Graco Affix Highback Booster Seat with Latch System questions

Answered from the same tracked data.