Go and Grow Similac Toddler Drink

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

+17.0%

Conversion, latest week

7.4%

Market size, estimated

$125Ka year

Peak month

January2.3× the quietest month

Top search term

similac toddler formula10K searches a year

Listings sell for $65.04 on average, from $27.15 to $105.35. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $65.04 that is $33K to $49K a year per listing.

Average price

$65.04inside the $15 to $100 sweet spot

Price range

$27.15–$105.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

500–750

Revenue per listing a year

$33K–$49K

Returns

0.1%of orders · Amazon United States median 2.1%

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Baby Foods. It carries 436 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

0%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Baby Foods

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

436per listing

Listings tracked

4

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months