Giraffe Pacifier

Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

259K

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

2.4%

Market size, estimated

$84Ka year

Peak month

October5.1× the quietest month

Top search term

pacifier with stuffed animal39K searches a year

Listings sell for $13.21 on average, from $6.74 to $19.92. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.21 that is $3K to $7K a year per listing.

Average price

$13.21under the $15 to $100 sweet spot

Price range

$6.74–$19.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

1.9%of orders · Amazon United States median 2.1%

66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #184 within Baby Care. It carries 7,881 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#184in Baby Care

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

7,881per listing

Listings tracked

29

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months