Giraffe Baby Stuff

Shoppers searched for this 723K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $874K a year.

Searches, last 12 months

723K

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

4.3%

Market size, estimated

$874Ka year

Peak month

December1.6× the quietest month

Top search term

sophie giraffe teething toy243K searches a year

Listings sell for $27.92 on average, from $12.99 to $45.16. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 6,000 to 8,000 of them. At $27.92 that is $168K to $223K a year per listing.

Average price

$27.92inside the $15 to $100 sweet spot

Price range

$12.99–$45.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

6,000–8,000

Revenue per listing a year

$168K–$223K

Returns

2.8%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #349 within Baby Care. It carries 7,524 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

1.1%

Average rank

#349in Baby Care

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

7,524per listing

Listings tracked

9

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months