Fun Kids Plates
FailShoppers spend an estimated $35K a year here, so Fun Kids Plates is a Fail.
- Flapen Score
- 35 / 100Ranks 1,996 of 2,472 Baby Products niches · −9 vs the category median of 4435
- Market size
- $35K/yr91K searches / yr
- 90-day growth
- -16.8%search demand this quarter
- Competition
- 65%top-5 click share · 9 brands · 25 sellers
Flapen Score
Fun Kids Plates against its category
The dotted line is the Baby Products average. Past it, Fun Kids Plates is stronger. Inside it, weaker.
Market
The Fun Kids Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Fun Kids Plates 91K times last year and spent an estimated $35K. The top 5 brands take 91% of clicks. Demand peaks in Aug–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- -16.8%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $35Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- picky eater plate11K searches a year
02 · Price
A sale here is worth $23.43.
Listings sell for $23.43 on average, from $6.83 to $39.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $23.43 that is $6K to $12K a year per listing.
- Average price
- $23.43inside the $15 to $100 sweet spot
- Price range
- $6.83–$39.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #115 within Solid Feeding. It carries 2,303 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 9.1%
- Average rank
- #115in Solid Feeding
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 2,303per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Fun Kids Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
25
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
5%
- Brand 145%
- Brand 221%
- Brand 313%
- Brand 49%
- Brand 54%
- Brand 63%
- Open — no brand owns it (3 brands, 5%)
Demand
Fun Kids Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Fun Kids Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- picky eater plate11K/yr
- constructive eating15K/yr
- fun kids plates10K/yr
- fun toddler plates8K/yr
- fun plates for kids7K/yr
- construction plate7K/yr
- constructive eating plate and utensils set8K/yr
- construction plate and utensils set15K/yr
- constructive eating plate4K/yr
- construction plate set3K/yr
Reviews and returns
What reviews say buyers love and hate about Fun Kids Plates
We read the reviews and the return reasons for every product selling here.
“Smaller than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fun Kids Plates questions
Answered from the same tracked data.