Is frozen cup profitable to sell on Amazon United States?

The niche generates $33K/yr across 31 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Skip it (39/100).

How competitive is the frozen cup niche?

20 brands and 57 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in frozen cup?

Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 1.8%.

When does demand for frozen cup peak?

Demand peaks in Dec; the busiest month runs 2.3× the quietest.

What does it cost to enter the frozen cup niche?

Listings span $5.72–$40.36; the average listing price is $18.05 (sweet spot $15–$100). The average incumbent carries 6,934 reviews — the moat a new listing must climb.

frozen cup

Skip it

A small market ($33K/yr) — this niche doesn't clear our bar today.

Avg price

Great$18.05

avg listing price — sweet spot $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Price range

Good$5.72–$40.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,933.81

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-21.9%

90-day search growth — must beat 0% to launch

Market size

Bad$33K

$33K/yr · 74K searches

According to Flapen's Amazon United States niche tracking, frozen cup is a $33K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

frozen cup market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $45K–$54K; units × avg price
Conversion rate: 2.5%
Avg BSR: #918
Page quality: 0%
Prime: 100%
Sponsored: 61%
Out of stock: 8.8%
Avg brand age: 39 months
Avg seller age: 147 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

51%

Top 20: 91%

Open market

17%

Zak Designs44%
Glad13%
Simple Modern9%
THERMOS9%
Unique4%
Silver Buffalo4%
Open — no brand owns it (14 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.3×

Open Trend

Top frozen cup search terms

frozen cups24K/yr -4.0%3.0% conv.
frozen cup19K/yr -30.4%2.8% conv.
elsa cup17K/yr -21.8%3.3% conv.
frozen sippy cup6K/yr -37.1%2.1% conv.
elsa cups4K/yr -19.0%3.0% conv.
olaf cup4K/yr -58.1%2.4% conv.

All search terms

Top frozen cup products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Zak Designs Disney Frozen Sage Kids Water Bottle For School or Travel 16oz Durable Plastic Water Bottle With Straw Handle and Leak-Proof Pop-Up Spout Cover (Anna Elsa Olaf)

Zak Designs$9.824.6★22,579 rev

Zak Designs Disney Frozen II Movie Kelso Tumbler Set Leak-Proof Screw-On Lid with Straw Made of Durable Plastic and Silicone Perfect Bundle for Kids (Frozen 2 Olaf 15 oz 2pc Set)

Zak Designs$17.044.6★31,471 rev

Glad for Kids Disney Frozen Disposable Paper Cups Anna and Elsa - Heavy Duty Soak-Proof Kid-Friendly Drinking Cups Great for Everyday Meals and Snacks 9 oz 24 Count

Glad$5.724.8★354 rev

THERMOS FUNTAINER Water Bottle with Straw - 12 Ounce - Kids Stainless Steel Vacuum Insulated Water Bottle with Lid Frozen 2

THERMOS$16.654.7★37,382 rev

Zak Designs Disney Frozen Sage Kids Water Bottle For School or Travel 16oz Durable Plastic Water Bottle With Straw Handle and Leak-Proof Pop-Up Spout Cover 2-Pack Set (Anna & Elsa)

Zak Designs$16.664.6★19,090 rev

Newest

by launch date

Unique Frozen 2 12 Pack 16 oz Plastic Reusable Favor Cups Birthday Party Supplies Goodie Bag Favors Kids Drinkware & Take-Home Gifts

Unique$24.271 rev

6mo ago

Silver Buffalo Disney Frozen Elsa Anna and Olaf Spill Proof Tumbler with Straw 17.5 Ounces

Silver Buffalo$13.1331 rev

10mo ago

Kochorie 48 Pieces Snowflake Party Favors Cups Set 24 Oz 24 Frozen Themed Cups with Lids & Straws 24 Silicone Bracelets Reusable Plastic Tumblers for Winter Theme Holiday Birthday Party Supplies

Kochorie$40.3635 rev

10mo ago

Simple Modern Disney Frozen Kids Water Bottle with Straw Lid | 18oz Insulated Stainless Steel Kids Tumbler & Spill Proof Toddler Cup for School Girls Boys | Summit | Iridescent Elsa

Simple Modern$24.098,285 rev

1y ago

Frozen 10 Oz Reusable Cups Set - Bundle with 8 Refillable Cups with Lids and Straws for School Supplies Sports Party Supplies More | Disney Frozen Tumblers for Toddlers Birthday

Disney$19.9617 rev

1y ago

What buyers say about frozen cup

What buyers praise and complain about, mined from review topics.

What buyers love

Temperature Retention17%

“They keep it cold”

Quality-Overall16%

“Excellent quality”

Design-Overall7%

“the design is so cute”

Value For Money7%

“The price is fair”

Durability6%

“Durable Product”

Advertised Vs Actual Product6%

“Works really well, as advertised”

Strength6%

“and the mugs feel sturdy”

Ease Of Cleaning5%

“Easy to clean”

Leak-Proof5%

“does not leak”

Size-Overall4%

“They were perfect size”

What buyers complain about

Durability25%

“breaks easily”

Leak-Proof16%

“Not leakproof”

Quality-Overall10%

“Faulty quality”

Size-Overall6%

“too small”

Dishwasher Safe5%

“Cant put these in the dishwasher”

Temperature Control4%

“Breakage on first freeze”

Temperature Retention2%

“This cup does not keep your beverages cold”

Design-Overall2%

“Design Came Off Instantly”

Jamming/Clogging2%

“The lid became stuck”

Handle Quality2%

“Only problem is handles have a tendency to break off”

Top return reasons

Size-Overall26%

Leak-Proof16%

Material Quality10%

Advertised Vs Actual Product10%

Value For Money8%

Quality-Overall4%

Product Condition3%

Functionality-Overall3%

Color2%

Gifting Purpose1%

Common questions

Is frozen cup profitable to sell on Amazon United States?: The niche generates $33K/yr across 31 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Skip it (39/100).
How competitive is the frozen cup niche?: 20 brands and 57 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in frozen cup?: Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 1.8%.
When does demand for frozen cup peak?: Demand peaks in Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the frozen cup niche?: Listings span $5.72–$40.36; the average listing price is $18.05 (sweet spot $15–$100). The average incumbent carries 6,934 reviews — the moat a new listing must climb.