Formula Dispenser

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

+3.1%

Conversion, latest week

4.2%

Market size, estimated

$3.1Ma year

Peak month

July1.3× the quietest month

Top search term

formula container to go1.3M searches a year

Listings sell for $21.83 on average, from $4.04 to $207.44. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $21.83 that is $65K to $87K a year per listing.

Average price

$21.83inside the $15 to $100 sweet spot

Price range

$4.04–$207.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

$65K–$87K

Returns

3.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Bottle-Feeding. It carries 5,078 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Bottle-Feeding

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,078per listing

Listings tracked

36

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months