Foldable Toddler Step Stool

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

99K

Growth, 90 days vs prior 90

-8.3%

Conversion, latest week

1.7%

Market size, estimated

$69Ka year

Peak month

December2.2× the quietest month

Top search term

toddler step stool foldable28K searches a year

Listings sell for $40.58 on average, from $10.01 to $86.13. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $40.58 that is $0 to $4K a year per listing.

Average price

$40.58inside the $15 to $100 sweet spot

Price range

$10.01–$86.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #43 within Furniture. It carries 4,818 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

93%

Out of stock, average day

4.1%

Average rank

#43in Furniture

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

4,818per listing

Listings tracked

43

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

27 months