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Flange Measurement Tool

Fail

The top 5 brands take 100% of clicks, so Flange Measurement Tool is a Fail.

Flapen Score
37
37 / 100
Ranks 1,842 of 2,472 Baby Products niches · −7 vs the category median of 44
Market size
$1000K/yr1.2M searches / yr
90-day growth
-3.3%search demand this quarter
Competition
91%top-5 click share · 5 brands · 10 sellers

Flapen Score

Flange Measurement Tool against its category

The dotted line is the Baby Products average. Past it, Flange Measurement Tool is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flange Measurement Tool market on Amazon at a glance

Shoppers on Amazon United States searched for Flange Measurement Tool 1.2M times last year and spent an estimated $1000K. All 5 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 9.5% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1000K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-3.3%
Conversion, latest week
9.5%
Market size, estimated
$1000Ka year
Peak month
May3.3× the quietest month
Top search term
flange sizing kit376K searches a year

02 · Price

A sale here is worth $8.80.

Listings sell for $8.80 on average, from $5.68 to $10.05. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 15,000 to 20,000 of them. At $8.80 that is $132K to $176K a year per listing.

Average price
$8.80under the $15 to $100 sweet spot
Price range
$5.68–$10.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
15,000–20,000
Revenue per listing a year
$132K–$176K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Breastfeeding. It carries 1,792 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Breastfeeding
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,792per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Flange Measurement Tool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 244%
  • Brand 35%
  • Brand 44%
  • Brand 53%

Demand

Flange Measurement Tool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.3×

Search terms

Top Flange Measurement Tool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flange sizing kit376K/yr
  • flange inserts135K/yr
  • spectra flange inserts106K/yr
  • flange inserts for spectra147K/yr
  • breast pump flange insert72K/yr
  • flanges for breast pump46K/yr
  • nipple flange sizing kit33K/yr
  • flange sizing kit spectra30K/yr
  • silicone flange insert30K/yr
  • spectra s1 flange inserts17K/yr

Reviews and returns

What reviews say buyers love and hate about Flange Measurement Tool

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
3.2%of orders come back
“Does NOT fit”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Flange Measurement Tool questions

Answered from the same tracked data.