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Farmhouse Baby Gate

Fail

The top 5 brands take 100% of clicks, so Farmhouse Baby Gate is a Fail.

Flapen Score
29
29 / 100
Ranks 2,266 of 2,472 Baby Products niches · −15 vs the category median of 44
Market size
$67K/yr59K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
59%top-5 click share · 5 brands · 15 sellers

Flapen Score

Farmhouse Baby Gate against its category

The dotted line is the Baby Products average. Past it, Farmhouse Baby Gate is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Farmhouse Baby Gate market on Amazon at a glance

Shoppers on Amazon United States searched for Farmhouse Baby Gate 59K times last year and spent an estimated $67K. All 5 brands take every click. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
1.7%
Market size, estimated
$67Ka year
Peak month
August1.6× the quietest month
Top search term
summer baby gate25K searches a year

02 · Price

A sale here is worth $69.10.

Listings sell for $69.10 on average, from $37.15 to $117.52. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $69.10 that is $0 to $7K a year per listing.

Average price
$69.10inside the $15 to $100 sweet spot
Price range
$37.15–$117.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

32% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #193 within Safety. It carries 32,582 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
32%
Prime listings
100%
Out of stock, average day
10.7%
Average rank
#193in Safety
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
32,582per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Farmhouse Baby Gate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

0%

  • Brand 158%
  • Brand 236%
  • Brand 33%
  • Brand 42%
  • Brand 51%

Demand

Farmhouse Baby Gate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Farmhouse Baby Gate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • summer baby gate25K/yr
  • summer gate7K/yr
  • summer infant baby gate10K/yr
  • ingenuity baby gate7K/yr
  • summer by ingenuity baby gate5K/yr
  • summer infant gate4K/yr

Reviews and returns

What reviews say buyers love and hate about Farmhouse Baby Gate

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Strength”
14%of negative reviews mention “Locking Mechanism”
9.4%of orders come back
“Locking mechanism is annoying”
A buyer, on “Locking Mechanism”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Farmhouse Baby Gate questions

Answered from the same tracked data.