Elmo Blanket

Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

195K

Growth, 90 days vs prior 90

-29.6%

Conversion, latest week

1.6%

Market size, estimated

$84Ka year

Peak month

December2.9× the quietest month

Top search term

elmo blanket91K searches a year

Listings sell for $26.83 on average, from $4.05 to $70.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.83 that is $0 to $3K a year per listing.

Average price

$26.83inside the $15 to $100 sweet spot

Price range

$4.05–$70.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.1%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,555 within Bedding. It carries 1,939 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

8.3%

Average rank

#1,555in Bedding

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,939per listing

Listings tracked

40

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months