Eczema Oil

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-10.3%

Conversion, latest week

11.7%

Market size, estimated

$295Ka year

Peak month

January1.4× the quietest month

Top search term

cerave eczema cream66K searches a year

Listings sell for $15.08 on average, from $9.07 to $23.71. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $15.08 that is $11K to $15K a year per listing.

Average price

$15.08inside the $15 to $100 sweet spot

Price range

$9.07–$23.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$15K

Returns

0.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #51 within Baby Care. It carries 11,732 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#51in Baby Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

11,732per listing

Listings tracked

9

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

81 months