Earth Mama Eczema Cream
MaybeProducts sell for $23.21 on average, inside the sweet spot. But the top 5 brands take 99% of clicks, so Earth Mama Eczema Cream is a Maybe.
- Flapen Score
- 55 / 100Top 11% of 2,472 Baby Products niches · +11 vs the category median of 4455
- Market size
- $886K/yr478K searches / yr
- 90-day growth
- -9.1%search demand this quarter
- Competition
- 41%top-5 click share · 6 brands · 537 sellers
Flapen Score
Earth Mama Eczema Cream against its category
The dotted line is the Baby Products average. Past it, Earth Mama Eczema Cream is stronger. Inside it, weaker.
Market
The Earth Mama Eczema Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Earth Mama Eczema Cream 478K times last year and spent an estimated $886K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 8.0% of those searches ended in a purchase.
Shoppers searched for this 478K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $886K a year.
- Searches, last 12 months
- 478K
- Growth, 90 days vs prior 90
- -9.1%
- Conversion, latest week
- 8.0%
- Market size, estimated
- $886Ka year
- Peak month
- February2.3× the quietest month
- Top search term
- earth mama256K searches a year
02 · Price
A sale here is worth $23.21.
Listings sell for $23.21 on average, from $9.77 to $59.64. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $23.21 that is $23K to $29K a year per listing.
- Average price
- $23.21inside the $15 to $100 sweet spot
- Price range
- $9.77–$59.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $23K–$29K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #124 within Baby Care. It carries 6,816 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 97%
- Out of stock, average day
- 3.1%
- Average rank
- #124in Baby Care
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 6,816per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Earth Mama Eczema Cream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mustela Stelatopia Eczema-Prone Skin Emollient Baby Face Cream - Face Moisturizer with Natural Avocado & Sunflower Oil - Fragrance-Free - 1.35 fl. oz.
- Price
- $15.47
- Rating
- 4.6/5
- Reviews
- 3,265
- Age
- 7y ago

Mustela Stelatopia+ Lipid-Replenishing Cream - Moisturizer for Eczema-Prone Skin - With Natural Sunflower Oil and Prebiotic - For Newborns Babies Kids and Adults - Fragrance-Free - Various Sizes
- Price
- $29.86
- Rating
- 4.7/5
- Reviews
- 924
- Age
- 2y ago

Earth Mama Organic Nipple Butter - 2 fl oz - Lanolin-Free Nipple Cream - Safe Soothing Balm for Breastfeeding - Postpartum Essentials for Nursing
- Price
- $13.93
- Rating
- 4.7/5
- Reviews
- 64,465
- Age
- 18y ago

Earth Mama Organic Diaper Balm - 4 fl oz - Diaper Cream for Baby - Safe for Sensitive Skin - Baby Essentials
- Price
- $21.88
- Rating
- 4.8/5
- Reviews
- 13,629
- Age
- 3y ago

Mustela Eczema Relief Cream Stelatopia Intense - Fragrance-Free Moisturizing Body Lotion with Colloidal Oatmeal - For dry itchy irritated skin & flare-ups - Baby Child & Adult - 5.07 fl. oz.
- Price
- $22.68
- Rating
- 4.6/5
- Reviews
- 771
- Age
- 4y ago
Trending
estimated 90-day click momentum
Duoyeree UPF 50+ Baby Sun Protection Hat with Neck Flap Kids Infant Toddler Beach Hat for Boys Girls 2-5T
- Price
- $10.43
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 1y ago

Earth Mama Booby Soothe Cabbage Cream - 2 oz - Breast Cream for Breastfeeding Discomfort and Weaning
- Price
- $19.26
- Rating
- 3.9/5
- Reviews
- 46
- Age
- 18y ago

Earth Mama Organic All Over Balm - 4 oz - Certified Organic by Oregon Tilth Baby Face Cream & Lotion Alternative - Multi-Purpose Baby Face Lotion for Sensitive Skin
- Price
- $21.74
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 18y ago

Earth Mama Belly Bundle Pregnancy Kit - 8 fl oz Butter & 4 fl oz Oil - Self Care Gift Set for Pregnancy & Postpartum Skin Care Recovery - Maternity & Postpartum Essentials
- Price
- $37.59
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 18y ago

Earth Mama Organic LactaHYDRATE Lactation Hydration Drink Mix - 3.35 oz - Certified Organic by Oregon Tilth Electrolyte Drink with Herbs - Supports Breastmilk Supply for Breastfeeding & Pumping Moms
- Price
- $24.16
- Rating
- 3.9/5
- Reviews
- 56
- Age
- 5mo ago
Newest
by launch date
Earth Mama Organic LactaHYDRATE Lactation Hydration Drink Mix - 3.35 oz - Certified Organic by Oregon Tilth Electrolyte Drink with Herbs - Supports Breastmilk Supply for Breastfeeding & Pumping Moms
- Price
- $24.16
- Rating
- 3.9/5
- Reviews
- 56
- Age
- 5mo ago

Duoyeree UPF 50+ Baby Sun Protection Hat with Neck Flap Kids Infant Toddler Beach Hat for Boys Girls 2-5T
- Price
- $10.43
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 1y ago

Mustela Stelatopia Eczema-Prone Skin Bath Time Gift Set - Family Skin Care Essentials - Natural Avocado & Sunflower Oil - EWG Verified - 2 Items Set - Stelatopia Cleansing Oil and Stelatopia+ Cream
- Price
- $50.48
- Rating
- 4.6/5
- Reviews
- 164
- Age
- 2y ago

Mustela Stelatopia+ Lipid-Replenishing Cream - Moisturizer for Eczema-Prone Skin - With Natural Sunflower Oil and Prebiotic - For Newborns Babies Kids and Adults - Fragrance-Free - Various Sizes
- Price
- $29.86
- Rating
- 4.7/5
- Reviews
- 924
- Age
- 2y ago

Mustela Stelatopia+ - Lipid-Replenishing Cream - Moisturizer for Eczema-Prone Skin - With Natural Sunflower Oil and Prebiotic - For Babies Kids & Adults - Fragrance Free - 5.07 fl oz
- Price
- $22.50
- Rating
- 4.7/5
- Reviews
- 924
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
537
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 85%
Open market
0%
- Earth Mama50%
- Mustela46%
- Duoyeree2%
- JAN & JUL1%
- Silverette1%
- MaxNova1%
Demand
Earth Mama Eczema Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 2.3×
Search terms
Top Earth Mama Eczema Cream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- earth mama256K/yr
- mustela stelatopia93K/yr
- mustela eczema21K/yr
- stelatopia12K/yr
- mustela stelatopia eczema7K/yr
- mustela eczema cream10K/yr
- mustela eczema baby10K/yr
- earth mama eczema cream10K/yr
- earth mama baby face9K/yr
- earth mama baby8K/yr
Reviews and returns
What reviews say buyers love and hate about Earth Mama Eczema Cream
We read the reviews and the return reasons for every product selling here.
“Worsens rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Earth Mama Eczema Cream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









