earth and eden diapers
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$38.90avg listing price — sweet spot $15–$100
Price range
Incredible$27.39–$57.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,320avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Market size
Bad$78K$78K/yr · 28K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, earth and eden diapers is a $78K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 41/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
earth and eden diapers market data
- Units sold / yr
- 2K–2K
- avg 250–500/product
- Revenue / yr
- $58K–$78K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 20%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 40 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 rising
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Earth & Eden98%
- The Honest Company2%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +2.7% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top earth and eden diapers search terms
- earth and eden diapers21K/yr
- earth eden diapers4K/yr
- earth and eden3K/yr
Top earth and eden diapers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Earth & Eden Sensitive Baby Diapers Size 1 (176 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$43.794.3★1,246 rev
Earth & Eden Sensitive Baby Diapers Newborn (108 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$27.394.3★1,246 rev
Earth & Eden Sensitive Baby Diapers Size 2 (204 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$57.334.3★1,246 rev
Earth & Eden Sensitive Baby Wipes (864 Count 12 Packs of 72 Wipes) - Eco-Conscious & Hypoallergenic - No Harsh Chemicals - Gentle on Skin - Dermatologically Approved - 6.7 x 7.7 Inch
Earth & Eden$38.364.6★249 rev
The Honest Company Comfort Dry Disposable Daytime Diapers for Sensitive Skin Hypoallergenic Above It All + All the Alpacas Club Box Size Newborn 72 Count
The Honest Company$27.634.2★2,613 rev
Newest
by launch dateThe Honest Company Comfort Dry Disposable Daytime Diapers for Sensitive Skin Hypoallergenic Above It All + All the Alpacas Club Box Size Newborn 72 Count
The Honest Company$27.632,613 rev
Earth & Eden Sensitive Baby Wipes (864 Count 12 Packs of 72 Wipes) - Eco-Conscious & Hypoallergenic - No Harsh Chemicals - Gentle on Skin - Dermatologically Approved - 6.7 x 7.7 Inch
Earth & Eden$38.36249 rev
Earth & Eden Sensitive Baby Diapers Size 1 (176 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$43.791,246 rev
Earth & Eden Sensitive Baby Diapers Size 2 (204 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$57.331,246 rev
Earth & Eden Sensitive Baby Diapers Newborn (108 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$27.391,246 rev
Trending
90-day click momentumThe Honest Company Comfort Dry Disposable Daytime Diapers for Sensitive Skin Hypoallergenic Above It All + All the Alpacas Club Box Size Newborn 72 Count
The Honest Company$27.634.2★
Earth & Eden Sensitive Baby Wipes (864 Count 12 Packs of 72 Wipes) - Eco-Conscious & Hypoallergenic - No Harsh Chemicals - Gentle on Skin - Dermatologically Approved - 6.7 x 7.7 Inch
Earth & Eden$38.364.6★
Earth & Eden Sensitive Baby Diapers Size 1 (176 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$43.794.3★
Earth & Eden Sensitive Baby Diapers Newborn (108 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$27.394.3★
Earth & Eden Sensitive Baby Diapers Size 2 (204 Count) - Eco-Conscious & Hypoallergenic Diapers - No Harsh Chemicals - Comfortable and Gentle on Skin - Dermatologically Approved
Earth & Eden$57.334.3★
What buyers say about earth and eden diapers
What buyers praise and complain about, mined from review topics.What buyers love
“They have been consistently leak-proof and have kept my little guy comfortable and dry”
“Great Quality”
“Clean”
“Super Soft and Very Cute”
“Great ingredients great price”
“They fit baby well”
“These diapers are very comfortable”
“No irritation at all”
“the most durable”
“The ingredient list is cleaner”
What buyers complain about
“Leaks like crazy”
“lack of quality inspection occurring g while being made”
“Weird fit”
“please be aware they are not very absorbent”
“Waste of money”
“led to diaper rash even when changing regularly”
“Very difficult to use”
“These diapers arent very soft”
“are very thin”
“Flaps on the diapers on over half of them would either be stuck or non existent making them useless”
Top return reasons
Common questions
- Is earth and eden diapers profitable to sell on Amazon United States?
- The niche generates $78K/yr across 5 tracked products. 90-day search growth is +2.7%. Flapen's verdict: Skip it (41/100).
- How competitive is the earth and eden diapers niche?
- 2 brands and 9 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in earth and eden diapers?
- Top complaints mined from reviews: Leak-Proof, Quality-Overall, Size-Overall. The return rate is 2.2%.
- When does demand for earth and eden diapers peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the earth and eden diapers niche?
- Listings span $27.39–$57.33; the average listing price is $38.90 (sweet spot $15–$100). The average incumbent carries 1,320 reviews — the moat a new listing must climb.