Ducky Lay Lamp
FailShoppers spend an estimated $26K a year here, so Ducky Lay Lamp is a Fail.
- Flapen Score
- 39 / 100Ranks 1,670 of 2,472 Baby Products niches · −5 vs the category median of 4439
- Market size
- $26K/yr52K searches / yr
- 90-day growth
- +14.5%search demand this quarter
- Competition
- 76%top-5 click share · 14 brands · 16 sellers
Flapen Score
Ducky Lay Lamp against its category
The dotted line is the Baby Products average. Past it, Ducky Lay Lamp is stronger. Inside it, weaker.
Market
The Ducky Lay Lamp market on Amazon at a glance
Shoppers on Amazon United States searched for Ducky Lay Lamp 52K times last year and spent an estimated $26K. The top 5 brands take 79% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +14.5%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $26Ka year
- Peak month
- December7.9× the quietest month
- Top search term
- lying flat duck night light26K searches a year
02 · Price
A sale here is worth $15.78.
Listings sell for $15.78 on average, from $13.37 to $18.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $15.78 that is $4K to $8K a year per listing.
- Average price
- $15.78inside the $15 to $100 sweet spot
- Price range
- $13.37–$18.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #458 within Décor. It carries 930 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #458in Décor
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 930per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Ducky Lay Lamp products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MUID Benson Lying Flat Duck Night Light LED Squishy Duck Lamp Cute Light Up Duck Silicone Dimmable Nursery Nightlight Rechargeable Bedside Touch Lamp for Breastfeeding Finn The Duck.
- Price
- $15.45
- Rating
- 4.8/5
- Reviews
- 5,465
- Age
- 4y ago

HAPPYBAG LED Lying Flat Duck Night Light 3 Level Dimmable Nursery Nightlight Cute Lamps Silicone Squishy Light Up Duck Rechargeable Bedside Touch Lamp for Breastfeeding Toddler Baby Kids Decor
- Price
- $16.20
- Rating
- 4.8/5
- Reviews
- 3,025
- Age
- 3y ago

Lying Flat Benson Duck Multi-Color Lamp with Remote Control Rechargeable Silicone Night Light Dimmable Cute Light Up Duck Nursery Nightlight Bedside Lamp for Breastfeeding Kawaii Room Decor.
- Price
- $18.19
- Rating
- 4.7/5
- Reviews
- 848
- Age
- 3y ago

ATCTBOGFS Cute Duck/Chicken/Rabbit/Panda NightLight LED Squishy Animal Novelty Lamp for Toddler Baby Kids Nursery Touch Kawaii Room/House Decor Bedside Touch Lamp for Breastfeeding
- Price
- $15.89
- Rating
- 4.7/5
- Reviews
- 483
- Age
- 2y ago

Luditek Laying Flat Duck Night Light 3 Level Touch Dimmable Rechargeable Beside Nursery Lamp Squishy Kawaii Stuff Desk Dorm Room Decor Nightlight for Breastfeeding Baby Kids Girls Gifts
- Price
- $15.06
- Rating
- 4.6/5
- Reviews
- 217
- Age
- 3y ago
Trending
estimated 90-day click momentum
Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday
- Price
- $16.07
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 8mo ago

Drecoam Lying Flat Duck Night Light Dimmable Silicone Duck Lamp with Phone Stand Rechargeable Touch Bedside Nursery Light 3000K Warm Glow BPA-Free Cute Duck Decor for Breastfeeding & Kids
- Price
- $16.05
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 1y ago

Drecoam Benson Lying Flat Duck Night Light Existential Crisis Squishy Silicone Duck Lamp Rechargeable Touch Dimmable Breastfeeding Light for Baby Nursery Kids Cute Dorm Decor Gift
- Price
- $16.21
- Rating
- 4.7/5
- Reviews
- 89
- Age
- 3y ago

HAPPYBAG Cute Lying Flat Duck Night Light Voice Control Fun Duck Lamp LED Squishy Duck Light Soft Silicone Dimmable Nursery Nightlight Rechargeable Bedside Touch Lamp Baby Kids Room Decor
- Price
- $15.60
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 1y ago

Ocegaoem Benson Squishy Lying Flat Duck Night Light Silicone Touch Control Nursery Nightlight for Breastfeeding Dimmable Toddler Sleep Aid Lamp Kawaii Room Decor Gift
- Price
- $14.52
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 1y ago
Newest
by launch date
YR YRHH-PET Existential Crisis Duck Lamp Squishy Kid Cute Lying Flat Duck Night Light Rechargeable Ducky Lay Touch Lamp College White Elephant Gifts Boy Girl Fun Birthday Gift Safe Silicone Decor
- Price
- $15.91
- Rating
- 4.8/5
- Reviews
- 709
- Age
- 7mo ago

Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday
- Price
- $16.07
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 8mo ago

Drecoam Lying Flat Duck Night Light Dimmable Silicone Duck Lamp with Phone Stand Rechargeable Touch Bedside Nursery Light 3000K Warm Glow BPA-Free Cute Duck Decor for Breastfeeding & Kids
- Price
- $16.05
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 1y ago

FAMIDUO Squishy Lying Flat Duck Night Light App & Touch Control Color Changing Silicone Duck Lamp with Blind Box Rechargeable Cute Nursery Night Light Dimmable Bedside Light with Timer for Baby Kids
- Price
- $17.52
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago

Ocegaoem Benson Squishy Lying Flat Duck Night Light Silicone Touch Control Nursery Nightlight for Breastfeeding Dimmable Toddler Sleep Aid Lamp Kawaii Room Decor Gift
- Price
- $14.52
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
14 rising
Sellers
16
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
18%
- MUID31%
- HAPPYBAG30%
- Buwect7%
- ATCTBOGFS6%
- Drecoam5%
- Luditek3%
- Open — no brand owns it (8 brands, 18%)
Demand
Ducky Lay Lamp search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.9×
Search terms
Top Ducky Lay Lamp search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lying flat duck night light26K/yr
- duck lamp laying down2K/yr
- sad duck nightlight5K/yr
- lie in peace duck sleep lamp4K/yr
- sad duck lamp2K/yr
- muid benson lying flat duck night light3K/yr
- flat duck night light2K/yr
- happybag led lying flat duck night light3K/yr
- duck light laying down617/yr
- depressed duck lamp695/yr
Reviews and returns
What reviews say buyers love and hate about Ducky Lay Lamp
We read the reviews and the return reasons for every product selling here.
“Wont charge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ducky Lay Lamp questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









