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Door Knob Cover

Fail

The average product has 3,497 reviews to catch up to, so Door Knob Cover is a Fail.

Flapen Score
48
48 / 100
Top 33% of 2,472 Baby Products niches · +4 vs the category median of 44
Market size
$296K/yr602K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
43%top-5 click share · 17 brands · 34 sellers

Flapen Score

Door Knob Cover against its category

The dotted line is the Baby Products average. Past it, Door Knob Cover is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Door Knob Cover market on Amazon at a glance

Shoppers on Amazon United States searched for Door Knob Cover 602K times last year and spent an estimated $296K. The top 5 brands take 74% of clicks. Demand peaks in Jul. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 602K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months
602K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
3.7%
Market size, estimated
$296Ka year
Peak month
July1.5× the quietest month
Top search term
door knob cover83K searches a year

02 · Price

A sale here is worth $13.38.

Listings sell for $13.38 on average, from $4.05 to $27.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $13.38 that is $10K to $13K a year per listing.

Average price
$13.38under the $15 to $100 sweet spot
Price range
$4.05–$27.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$10K–$13K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

53% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #153 within Safety. It carries 3,497 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
97%
Out of stock, average day
6.6%
Average rank
#153in Safety
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
3,497per listing
Listings tracked
38

04 · Newcomers

4 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
35 months

Products

Top Door Knob Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

34

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

43%

Top 20: 83%

Open market

20%

  • Brand 140%
  • Brand 211%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Door Knob Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Door Knob Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • door knob cover83K/yr
  • knobez cabinet knob covers71K/yr
  • door knob covers37K/yr
  • knob covers42K/yr
  • cabinet knob covers36K/yr
  • doorknob cover8K/yr
  • silicone door knob cover8K/yr
  • knobzee cabinet knob covers10K/yr
  • candy cane cabinet handle covers25K/yr
  • rubber door knob cover6K/yr

Reviews and returns

What reviews say buyers love and hate about Door Knob Cover

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
16%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Doesnt fit”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Door Knob Cover questions

Answered from the same tracked data.