Dojo Soap
FailDemand is soft, at -77.9% this quarter, so Dojo Soap is a Fail.
- Flapen Score
- 34 / 100Ranks 2,050 of 2,472 Baby Products niches · −10 vs the category median of 4434
- Market size
- $125K/yr197K searches / yr
- 90-day growth
- -77.9%search demand this quarter
- Competition
- 89%top-5 click share · 4 brands · 6 sellers
Flapen Score
Dojo Soap against its category
The dotted line is the Baby Products average. Past it, Dojo Soap is stronger. Inside it, weaker.
Market
The Dojo Soap market on Amazon at a glance
Shoppers on Amazon United States searched for Dojo Soap 197K times last year and spent an estimated $125K. All 4 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -77.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.
- Searches, last 12 months
- 197K
- Growth, 90 days vs prior 90
- -77.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $125Ka year
- Top search term
- dojo foam soap27K searches a year
02 · Price
A sale here is worth $26.76.
Listings sell for $26.76 on average, from $14.97 to $52.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $26.76 that is $20K to $27K a year per listing.
- Average price
- $26.76inside the $15 to $100 sweet spot
- Price range
- $14.97–$52.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $20K–$27K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #393 within Baby Care. It carries 404 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 5.8%
- Average rank
- #393in Baby Care
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 404per listing
- Listings tracked
- 8
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Dojo Soap products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tub Works Fluffy Foam Soap Variety 6 Pack | Shape Mold & Create Bath Art with Soft Bath Foam for Kids | Gentle Cleansing Kids Bath Soap | Easy-to-Use Spray Nozzles | Fruity Fun Bath Colors
- Price
- $27.92
- Rating
- 4.5/5
- Reviews
- 1,818
- Age
- 2y ago

Evereden Kids Foam Body Wash | Dermatologist-Tested & Gentle | Fun Bathtime Shape & Splash Fluffy Foam | Safe for Kids & Sensitive Skin | Clean Vegan Coconut Splash 6.7 fl oz
- Price
- $27.77
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 1y ago

Evereden Kids Foam Soap Cloud Body Wash (6.7 fl. oz. Juicy Citrus): Spray Shape & Splash: The Fun Fluffy Foam That Makes Bath Time Playtime Hydrating Foaming Bath Soap for Sensitive Skin
- Price
- $27.74
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 1y ago

Mr. Bubble The Village Company Limited Edition Foam Soap Strawberry Candy Scent Cleans and Moisturizes Paraben-Free 4 oz Pack of 4
- Price
- $16.90
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 9mo ago

Evereden Kids Body Wash Duo 2-Pack | Dermatologist-Tested No Phenoxyethanol No Harsh Surfactants | EWG Verified | Gentle Toddler Wash for Delicate Skin | Coconut & Citrus Clean Vegan 6.7 fl oz
- Price
- $52.26
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Evereden Kids Body Wash Duo 2-Pack | Dermatologist-Tested No Phenoxyethanol No Harsh Surfactants | EWG Verified | Gentle Toddler Wash for Delicate Skin | Coconut & Citrus Clean Vegan 6.7 fl oz
- Price
- $52.26
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 11mo ago

Mr. Bubble The Village Company Limited Edition Foam Soap Strawberry Candy Scent Cleans and Moisturizes Paraben-Free 4 oz Pack of 4
- Price
- $16.90
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 9mo ago

Mr. Bubble Limited Edition Foam Soap Creativity Bath Soap Cleans & Moisturizes Bee My Honey (Blueberry Honey Scent) 4 oz Pack of 4
- Price
- $16.83
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 9mo ago

Evereden Kids Foam Soap Cloud Body Wash (6.7 fl. oz. Juicy Citrus): Spray Shape & Splash: The Fun Fluffy Foam That Makes Bath Time Playtime Hydrating Foaming Bath Soap for Sensitive Skin
- Price
- $27.74
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 1y ago

Tub Works Fluffy Foam Soap Variety 6 Pack | Shape Mold & Create Bath Art with Soft Bath Foam for Kids | Gentle Cleansing Kids Bath Soap | Easy-to-Use Spray Nozzles | Fruity Fun Bath Colors
- Price
- $27.92
- Rating
- 4.5/5
- Reviews
- 1,818
- Age
- 2y ago
Newest
by launch date
Mr. Bubble The Village Company Limited Edition Foam Soap Strawberry Candy Scent Cleans and Moisturizes Paraben-Free 4 oz Pack of 4
- Price
- $16.90
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 9mo ago

Mr. Bubble Limited Edition Foam Soap Creativity Bath Soap Cleans & Moisturizes Bee My Honey (Blueberry Honey Scent) 4 oz Pack of 4
- Price
- $16.83
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 9mo ago

Evereden Kids Body Wash Duo 2-Pack | Dermatologist-Tested No Phenoxyethanol No Harsh Surfactants | EWG Verified | Gentle Toddler Wash for Delicate Skin | Coconut & Citrus Clean Vegan 6.7 fl oz
- Price
- $52.26
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 11mo ago

Fluffy Foam Soap for Kids Bath and Hand Washing - Hypoallergenic Fun Colorful Foamy Cleanser for Sensory Play Bathtime Art Washing - Moisturizing Formula with Aloe and Hyaluronic Acid - 5 Pack
- Price
- $29.71
- Rating
- 4.6/5
- Reviews
- 124
- Age
- 1y ago

Evereden Kids Foam Body Wash | Dermatologist-Tested & Gentle | Fun Bathtime Shape & Splash Fluffy Foam | Safe for Kids & Sensitive Skin | Clean Vegan Coconut Splash 6.7 fl oz
- Price
- $27.77
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
6
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- Tub Works48%
- Evereden36%
- Mr. Bubble12%
- everyday joy4%
Demand
Dojo Soap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 6.3× · 6 of 12 months tracked
Search terms
Top Dojo Soap search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dojo foam soap27K/yr
- dojo soap49K/yr
- dojo moldable silly string soap50K/yr
- moldable soap9K/yr
- silly string soap13K/yr
- whippity cloud kids foaming soap8K/yr
- dojo bath foam4K/yr
- dojo silly string soap12K/yr
- dojo care foam soap5K/yr
- moldable soap for kids3K/yr
Reviews and returns
What reviews say buyers love and hate about Dojo Soap
We read the reviews and the return reasons for every product selling here.
“Stains”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dojo Soap questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









