Diapers Size 5

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21.0M a year.

Searches, last 12 months

3.6M

Growth, 90 days vs prior 90

+1.7%

Conversion, latest week

15.2%

Market size, estimated

$21.0Ma year

Peak month

January1.6× the quietest month

Top search term

diapers size 5922K searches a year

Listings sell for $38.09 on average, from $10.05 to $63.05. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 60,000 to 80,000 of them. At $38.09 that is $2.3M to $3.0M a year per listing.

Average price

$38.09inside the $15 to $100 sweet spot

Price range

$10.05–$63.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

60,000–80,000

Revenue per listing a year

$2.3M–$3.0M

Returns

0.5%of orders · Amazon United States median 2.1%

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Diapering. It carries 46,868 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

40%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#7in Diapering

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

46,868per listing

Listings tracked

10

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months