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Diaper Genie Bags Refill Scented

Fail

The top 5 brands take 99% of clicks, so Diaper Genie Bags Refill Scented is a Fail.

Flapen Score
40
40 / 100
Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 44
Market size
$91K/yr44K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
68%top-5 click share · 6 brands · 35 sellers

Flapen Score

Diaper Genie Bags Refill Scented against its category

The dotted line is the Baby Products average. Past it, Diaper Genie Bags Refill Scented is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diaper Genie Bags Refill Scented market on Amazon at a glance

Shoppers on Amazon United States searched for Diaper Genie Bags Refill Scented 44K times last year and spent an estimated $91K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
10.2%
Market size, estimated
$91Ka year
Peak month
January30.7× the quietest month
Top search term
diaper genie bags refill scented26K searches a year

02 · Price

A sale here is worth $20.22.

Listings sell for $20.22 on average, from $6.86 to $42.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $20.22 that is $5K to $10K a year per listing.

Average price
$20.22inside the $15 to $100 sweet spot
Price range
$6.86–$42.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Diapering. It carries 11,732 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#45in Diapering
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
11,732per listing
Listings tracked
15

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Diaper Genie Bags Refill Scented products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

35

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 223%
  • Brand 36%
  • Brand 44%
  • Brand 52%
  • Brand 61%

Demand

Diaper Genie Bags Refill Scented search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 30.7×

Search terms

Top Diaper Genie Bags Refill Scented search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diaper genie bags refill scented26K/yr
  • scented diaper genie bags refill7K/yr
  • diaper genie refills scented6K/yr
  • diaper genie scented bags refill2K/yr
  • diaper genie scented refills4K/yr

Reviews and returns

What reviews say buyers love and hate about Diaper Genie Bags Refill Scented

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
25%of negative reviews mention “Smell”
1.1%of orders come back
“Bags do not contain the smell”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Diaper Genie Bags Refill Scented questions

Answered from the same tracked data.