Diaper Cream Spatula

Shoppers searched for this 975K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $816K a year.

Searches, last 12 months

975K

Growth, 90 days vs prior 90

-13.0%

Conversion, latest week

9.8%

Market size, estimated

$816Ka year

Peak month

January1.4× the quietest month

Top search term

diaper cream spatula251K searches a year

Listings sell for $8.55 on average, from $5.93 to $14.60. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $8.55 that is $34K to $43K a year per listing.

Average price

$8.55under the $15 to $100 sweet spot

Price range

$5.93–$14.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$34K–$43K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Baby Care. It carries 4,651 reviews at 4.83 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#58in Baby Care

Average rating

4.83 starsAmazon United States average 4.42 stars

Average reviews

4,651per listing

Listings tracked

20

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months