Dexpanthenol Cream

Shoppers searched for this 589K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $410K a year.

Searches, last 12 months

589K

Growth, 90 days vs prior 90

+4.1%

Conversion, latest week

3.1%

Market size, estimated

$410Ka year

Peak month

September1.5× the quietest month

Top search term

bepanthen cream322K searches a year

Listings sell for $22.40 on average, from $7.83 to $52.62. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $22.40 that is $22K to $28K a year per listing.

Average price

$22.40inside the $15 to $100 sweet spot

Price range

$7.83–$52.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$22K–$28K

Returns

0.3%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #786 within Baby Care. It carries 5,516 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

79%

Out of stock, average day

3.1%

Average rank

#786in Baby Care

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

5,516per listing

Listings tracked

14

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

67 months