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Dementia Door Locks

Fail

Shoppers spend an estimated $69K a year here, so Dementia Door Locks is a Fail.

Flapen Score
45
45 / 100
Top 45% of 2,472 Baby Products niches · +1 vs the category median of 44
Market size
$69K/yr102K searches / yr
90-day growth
-12.6%search demand this quarter
Competition
48%top-5 click share · 28 brands · 42 sellers

Flapen Score

Dementia Door Locks against its category

The dotted line is the Baby Products average. Past it, Dementia Door Locks is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dementia Door Locks market on Amazon at a glance

Shoppers on Amazon United States searched for Dementia Door Locks 102K times last year and spent an estimated $69K. The top 5 brands take 61% of clicks. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
102K
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
2.6%
Market size, estimated
$69Ka year
Peak month
August1.8× the quietest month
Top search term
outswing door security32K searches a year

02 · Price

A sale here is worth $26.18.

Listings sell for $26.18 on average, from $6.85 to $162.13. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.18 that is $0 to $3K a year per listing.

Average price
$26.18inside the $15 to $100 sweet spot
Price range
$6.85–$162.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #315 within Safety. It carries 1,530 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
97%
Out of stock, average day
10.0%
Average rank
#315in Safety
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
1,530per listing
Listings tracked
39

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Dementia Door Locks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

28 falling

Sellers

42

Top-5 brand share

61%

Top 20: 94%

Top-5 click share

48%

Top 20: 83%

Open market

35%

  • Brand 121%
  • Brand 215%
  • Brand 312%
  • Brand 49%
  • Brand 54%
  • Brand 64%

Demand

Dementia Door Locks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.8×

Search terms

Top Dementia Door Locks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outswing door security32K/yr
  • outward opening door security lock19K/yr
  • glidelok6K/yr
  • outward swinging door security lock10K/yr
  • outward door lock5K/yr
  • door lock for outward opening door3K/yr
  • outward swinging door lock5K/yr
  • glidelock3K/yr
  • glidelock child safety door top lock3K/yr
  • outward door security lock5K/yr

Reviews and returns

What reviews say buyers love and hate about Dementia Door Locks

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Locking Mechanism”
16%of negative reviews mention “Size-Overall”
5.4%of orders come back
“Too small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dementia Door Locks questions

Answered from the same tracked data.