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Dekor Mini Diaper Pail Refills

Fail

The top 5 brands take 100% of clicks, so Dekor Mini Diaper Pail Refills is a Fail.

Flapen Score
38
38 / 100
Ranks 1,756 of 2,472 Baby Products niches · −6 vs the category median of 44
Market size
$49K/yr11K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
83%top-5 click share · 5 brands · 9 sellers

Flapen Score

Dekor Mini Diaper Pail Refills against its category

The dotted line is the Baby Products average. Past it, Dekor Mini Diaper Pail Refills is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dekor Mini Diaper Pail Refills market on Amazon at a glance

Shoppers on Amazon United States searched for Dekor Mini Diaper Pail Refills 11K times last year and spent an estimated $49K. All 5 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 23.1% of those searches ended in a purchase.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 23.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
23.1%
Market size, estimated
$49Ka year
Peak month
March1.5× the quietest month
Top search term
dekor mini diaper pail refills7K searches a year

02 · Price

A sale here is worth $19.09.

Listings sell for $19.09 on average, from $5.87 to $40.08. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $19.09 that is $5K to $10K a year per listing.

Average price
$19.09inside the $15 to $100 sweet spot
Price range
$5.87–$40.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #55 within Diapering. It carries 712 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
5.8%
Average rank
#55in Diapering
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
712per listing
Listings tracked
9

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Dekor Mini Diaper Pail Refills products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 153%
  • Brand 224%
  • Brand 311%
  • Brand 49%
  • Brand 54%

Demand

Dekor Mini Diaper Pail Refills search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Prime Day '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Dekor Mini Diaper Pail Refills search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dekor mini diaper pail refills7K/yr
  • dekor mini3K/yr
  • dekor mini diaper pail refill bags1K/yr

Reviews and returns

What reviews say buyers love and hate about Dekor Mini Diaper Pail Refills

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Smell”
37%of negative reviews mention “Smell”
3.0%of orders come back
“the smell is so disgusting”
A buyer, on “Smell”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dekor Mini Diaper Pail Refills questions

Answered from the same tracked data.