Cucumber Baby Wipes
FailThe top 5 brands take 100% of clicks, so Cucumber Baby Wipes is a Fail.
- Flapen Score
- 37 / 100Ranks 1,842 of 2,472 Baby Products niches · −7 vs the category median of 4437
- Market size
- $123K/yr63K searches / yr
- 90-day growth
- +2.8%search demand this quarter
- Competition
- 89%top-5 click share · 5 brands · 162 sellers
Flapen Score
Cucumber Baby Wipes against its category
The dotted line is the Baby Products average. Past it, Cucumber Baby Wipes is stronger. Inside it, weaker.
Market
The Cucumber Baby Wipes market on Amazon at a glance
Shoppers on Amazon United States searched for Cucumber Baby Wipes 63K times last year and spent an estimated $123K. All 5 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 12.3% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- +2.8%
- Conversion, latest week
- 12.3%
- Market size, estimated
- $123Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- cucumber wipes9K searches a year
02 · Price
A sale here is worth $15.90.
Listings sell for $15.90 on average, from $2.70 to $27.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $15.90 that is $8K to $12K a year per listing.
- Average price
- $15.90inside the $15 to $100 sweet spot
- Price range
- $2.70–$27.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$12K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
40% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Diapering. It carries 53,900 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #51in Diapering
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 53,900per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Cucumber Baby Wipes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 10 Flip-Top Packs (560 Wipes Total) Packaging May Vary
- Price
- $16.48
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 7y ago

Amazon Elements Baby Wipes Fresh Scent Flip-Top Packs Alcohol-Free With Cucumber and Aloe 810 Count 9 Packs of 90
- Price
- $18.05
- Rating
- 4.7/5
- Reviews
- 18,426
- Age
- 8y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 3 Flip-Top Packs (168 Wipes Total) Packaging May Vary
- Price
- $6.66
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 6y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 6 Flip-Top Packs (288 Wipes Total) Packaging May Vary
- Price
- $11.84
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 5y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 15 Flip-Top Packs (960 Wipes Total) Packaging May Vary
- Price
- $27.99
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Elements Baby Wipes Fresh Scent Flip-Top Packs Alcohol-Free With Cucumber and Aloe 810 Count 9 Packs of 90
- Price
- $18.05
- Rating
- 4.7/5
- Reviews
- 18,426
- Age
- 8y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 3 Flip-Top Packs (168 Wipes Total) Packaging May Vary
- Price
- $6.66
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 6y ago

Cucumber Scent Baby Wipes 900 Count - Infused With Vitamin E - Free From Phenoxyethanol Parabens Dyes Phthalates And Alcohol - Nine Individual Packs Of 100ct Wipes
- Price
- $26.99
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 1y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 15 Flip-Top Packs (960 Wipes Total) Packaging May Vary
- Price
- $27.99
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 1y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 6 Flip-Top Packs (288 Wipes Total) Packaging May Vary
- Price
- $11.84
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 5y ago
Newest
by launch date
Huggies Extra Large Baby Wipes Unscented 9 Flip-Top Packs 378 XL Wipes Total Packaging May Vary
- Price
- $14.25
- Rating
- 4.8/5
- Reviews
- 4,116
- Age
- 1y ago

Cucumber Scent Baby Wipes 900 Count - Infused With Vitamin E - Free From Phenoxyethanol Parabens Dyes Phthalates And Alcohol - Nine Individual Packs Of 100ct Wipes
- Price
- $26.99
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 1y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 15 Flip-Top Packs (960 Wipes Total) Packaging May Vary
- Price
- $27.99
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 1y ago

Cottonelle GentlePlus Flushable Wet Wipes with Aloe & Vitamin E 8 Flip-Top Packs 42 Wipes Per Pack (336 Total Wipes) Packaging May Vary
- Price
- $13.40
- Rating
- 4.7/5
- Reviews
- 184,245
- Age
- 2y ago

Huggies Natural Care Cucumber Aloe and Vitamin E Baby Wipes Hypoallergenic Scented 6 Flip-Top Packs (288 Wipes Total) Packaging May Vary
- Price
- $11.84
- Rating
- 4.8/5
- Reviews
- 40,658
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
162
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- HUGGIES70%
- Amazon Elements23%
- Cartrep3%
- Pampers2%
- Cottonelle2%
- Open — no brand owns it (0%)
Demand
Cucumber Baby Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 1.7×
Search terms
Top Cucumber Baby Wipes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cucumber wipes9K/yr
- baby wipes cucumber9K/yr
- cucumber baby wipes9K/yr
- baby wipes cucumber scent3K/yr
- huggies wipes cucumber4K/yr
- huggies cucumber baby wipes3K/yr
- huggies wipes cucumber and green tea5K/yr
- baby wipes with aloe4K/yr
- aloe baby wipes3K/yr
- baby wipes aloe3K/yr
Reviews and returns
What reviews say buyers love and hate about Cucumber Baby Wipes
We read the reviews and the return reasons for every product selling here.
“they don't have anything to clean”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cucumber Baby Wipes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









