crib with wheels
Skip itPrices mostly outside the sweet spot ($46.59–$440.47) — this niche doesn't clear our bar today.
Market size
Good$748K$748K/yr · 303K searches
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Avg price
Good$161.27avg listing price — sweet spot $15–$100
Growth
Okay+19.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,219.57avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.8%return rate — above 5% kills the launch gate
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Price range
Bad$46.59–$440.47cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, crib with wheels is a $748K/yr Amazon United States market (303K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
crib with wheels market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $484K–$645K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 94%
- Out of stock
- 6.0%
- Avg brand age
- 39 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
21
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
50%
Top 20: 86%
Open market
7%
- Dream On Me37%
- Baby Delight34%
- Delta Children14%
- Pamo babe3%
- Hiccapop2%
- Trimigo2%
- Open — no brand owns it (5 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +19.8% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top crib with wheels search terms
- foldable crib63K/yr
- folding crib30K/yr
- mesh crib26K/yr
- toddler travel crib14K/yr
- foldable crib full size13K/yr
- full size travel crib9K/yr
- baby delight crib10K/yr
- collapsible crib11K/yr
- folding crib full size11K/yr
- full size portable crib8K/yr
Top crib with wheels products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dream On Me Full-Size 2-in-1 Folding Baby Crib in White GreenGuard Gold & BSA Portable Patented Quick Folding System Strong Wheels 2 Adjustable Mattress Heights
Dream On Me$186.554.5★800 rev
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | Charcoal Tweed
Baby Delight$168.874.4★488 rev
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | Pebble Grey
Baby Delight$161.664.4★488 rev
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | 100% GOTS Certified Organic Cotton Fabric | Organic Sage
Baby Delight$160.004.4★488 rev
Delta Children Folding Portable Mini Baby Crib with 1.5-inch Mattress - Greenguard Gold Certified White
Delta Children$123.874.6★5,508 rev
Newest
by launch date
Dream On Me Carson Classic 3-in-1 Convertible Full-Size Baby Crib in Barnwood Natural GreenGuard Gold & BSA 4 Mattress Heights Converts to Day & Toddler Bed Locking Wheels Classic Nursery Design
Dream On Me$135.184,126 rev
Hiccapop TravelPod Portable Crib for Baby Lightweight Foldable Travel Crib for Baby and Toddlers with Zippered Door Waterproof Base & Carry Bag
Hiccapop$106.6252 rev
HARPPA Travel Crib with Comfy Pad Lightweight Portable Crib Requires No Assembly Foldable Pack and Play for Baby and Toddlers Compact Play Yard with Bed Gray
HARPPA$100.1594 rev
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | Pebble Grey
Baby Delight$161.66488 rev
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | Charcoal Tweed
Baby Delight$168.87488 rev
Trending
90-day click momentumDream On Me Carson Classic 3-in-1 Convertible Full-Size Baby Crib in Barnwood Natural GreenGuard Gold & BSA 4 Mattress Heights Converts to Day & Toddler Bed Locking Wheels Classic Nursery Design
Dream On Me$135.184.5★
Baby Delight Lunaire Full Size Crib | Breathable Mesh Baby Crib | Tool-Free Assembly Baby Bed | Pebble Grey
Baby Delight$161.664.4★
Dream On Me Folding Full Size Convenience Baby Crib with Durable Metal Wheels Portable Space-Saving Design 2 Adjustable Heights Easy Fold Flat Storage GREENGUARD Gold & BSA Certified White
Dream On Me$209.784.3★
Delta Children Folding Portable Mini Baby Crib with 1.5-inch Mattress - Greenguard Gold Certified White
Delta Children$123.874.6★
HARPPA Travel Crib with Comfy Pad Lightweight Portable Crib Requires No Assembly Foldable Pack and Play for Baby and Toddlers Compact Play Yard with Bed Gray
HARPPA$100.154.5★
What buyers say about crib with wheels
What buyers praise and complain about, mined from review topics.What buyers love
“The overall build quality is excellent”
“Perfect for traveling”
“Great sturdy”
“Great value for the money”
“Easy to use”
“Easy set up”
“Love the size”
“this was able to give us a couple nights of full sleep”
“Was as advertised”
“The material feels durable”
What buyers complain about
“Difficult to assemble”
“they are starting to fall apart”
“Small”
“the product lacks quality control”
“Strong chemical smell”
“very hard to deal with”
“Highly uncomfortable for a baby”
“Not very padded”
“though the instructions are terrible”
“Waste of money”
Top return reasons
Common questions
- Is crib with wheels profitable to sell on Amazon United States?
- The niche generates $748K/yr across 35 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Skip it (43/100).
- How competitive is the crib with wheels niche?
- 11 brands and 21 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in crib with wheels?
- Top complaints mined from reviews: Assembly/Installation, Durability, Size-Overall. The return rate is 5.8% — above our launch gate.
- When does demand for crib with wheels peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the crib with wheels niche?
- Listings span $46.59–$440.47; the average listing price is $161.27 (sweet spot $15–$100). The average incumbent carries 2,220 reviews — the moat a new listing must climb.