Crib Mobile
MaybeShoppers spend an estimated $1.9M a year here. But prices span $12.22–$1215.42, mostly outside the sweet spot, so Crib Mobile is a Maybe.
- Flapen Score
- 56 / 100Top 9% of 2,472 Baby Products niches · +12 vs the category median of 4456
- Market size
- $1.9M/yr3.4M searches / yr
- 90-day growth
- -10.2%search demand this quarter
- Competition
- 26%top-5 click share · 46 brands · 93 sellers
Flapen Score
Crib Mobile against its category
The dotted line is the Baby Products average. Past it, Crib Mobile is stronger. Inside it, weaker.
Market
The Crib Mobile market on Amazon at a glance
Shoppers on Amazon United States searched for Crib Mobile 3.4M times last year and spent an estimated $1.9M. The top 5 brands take 45% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 3.4M
- Growth, 90 days vs prior 90
- -10.2%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $1.9Ma year
- Peak month
- July1.2× the quietest month
- Top search term
- crib mobile660K searches a year
02 · Price
A sale here is worth $51.76.
Listings sell for $51.76 on average, from $12.22 to $1215.42. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $51.76 that is $13K to $26K a year per listing.
- Average price
- $51.76inside the $15 to $100 sweet spot
- Price range
- $12.22–$1215.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $13K–$26K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #52 within Décor. It carries 3,521 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 99%
- Out of stock, average day
- 3.2%
- Average rank
- #52in Décor
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 3,521per listing
- Listings tracked
- 71
04 · Newcomers
6 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Crib Mobile products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
EERKEOD Baby Crib Mobile Bear Nursery Mobile for Boys Girls Teddy Velvet Mobile Nursery Decor for Infant Bedroom Hanging Baby Mobile for Bassinet Newborn Baby GiftBrown Bear
- Price
- $23.43
- Rating
- 4.6/5
- Reviews
- 438
- Age
- 2y ago

Baby Einstein Sea Dreams Soother Musical Crib Toy and Sound Machine Newborn and up
- Price
- $33.73
- Rating
- 4.6/5
- Reviews
- 25,301
- Age
- 9y ago

RSEPD Crib Mobile with Music and Lights Baby Mobiles for Cribs Nursery Musical Mobile for Bassinets Toys Hanging Girls Boys Pack and Play Space Portable Animal Mobile Hanger Arm Clip On Attachment
- Price
- $19.93
- Rating
- 4.2/5
- Reviews
- 1,031
- Age
- 2y ago

KardiaMobile 1-Lead EKG Monitor Medical-Grade FDA-Cleared Personal Heart Monitor Detects Normal AFib & Arrhythmias 30 Second Results Works with Most Smartphones HSA&FSA Eligible
- Price
- $73.84
- Rating
- 4.4/5
- Reviews
- 83,182
- Age
- 10y ago

The Peanutshell Crib Mobile for Boys or Girls - White Musical Baby Crib Mobile with 12 Lullabies Jungle Animal Baby Safari Animals Nursery Decor
- Price
- $39.32
- Rating
- 4.5/5
- Reviews
- 1,908
- Age
- 5y ago
Trending
estimated 90-day click momentum
Playix Baby Crib Mobile with Music and Lights Nursery Baby Mobile for Crib Bassinet with Remote Control Rotation Starlight Projection Crib Toys for Babies Boys Girls Blue
- Price
- $35.70
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 6mo ago

KardiaMobile 1-Lead EKG Monitor Medical-Grade FDA-Cleared Personal Heart Monitor Detects Normal AFib & Arrhythmias 30 Second Results Works with Most Smartphones HSA&FSA Eligible
- Price
- $73.84
- Rating
- 4.4/5
- Reviews
- 83,182
- Age
- 10y ago

Playix Baby Crib Mobile with Music and Lights Nursery Baby Mobile for Crib Bassinet with Remote Control Rotation Starlight Projection Crib Toys for Babies Boys Girls Green
- Price
- $29.69
- Rating
- 3.5/5
- Reviews
- 134
- Age
- 7mo ago

Baby Crib Mobile for Boys and Girls Floral Mobile for Crib Butterfly and Flower Nursery Decor Crib Hanging Toy for Newborn
- Price
- $24.18
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 8mo ago

Dinosaur Crib Mobile High-Contrast Black & White Nursery Decor for Newborn Baby Room Handmade for Boy & Girl Natural Wood & Fabric Plastic-Free Ready-to-Gift
- Price
- $24.42
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 1y ago
Newest
by launch date
Playix Baby Crib Mobile with Music and Lights Nursery Baby Mobile for Crib Bassinet with Remote Control Rotation Starlight Projection Crib Toys for Babies Boys Girls Blue
- Price
- $35.70
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 6mo ago

Playix Baby Crib Mobile with Music and Lights Nursery Baby Mobile for Crib Bassinet with Remote Control Rotation Starlight Projection Crib Toys for Babies Boys Girls Green
- Price
- $29.69
- Rating
- 3.5/5
- Reviews
- 134
- Age
- 7mo ago

Baby Crib Mobile for Boys and Girls Floral Mobile for Crib Butterfly and Flower Nursery Decor Crib Hanging Toy for Newborn
- Price
- $24.18
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 8mo ago

Dinosaur Crib Mobile High-Contrast Black & White Nursery Decor for Newborn Baby Room Handmade for Boy & Girl Natural Wood & Fabric Plastic-Free Ready-to-Gift
- Price
- $24.42
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 1y ago

Jollybaby Musical Bassinet Stroller Crib Mobile Toy for Baby 0-6-12 Months Infant Clip On Arch Hanging Toy with Music Box for Bjorn Bouncer Portable Mobile Attachment Toy for Newborn Gift - Starfish
- Price
- $27.57
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.
Brands
46 rising
Sellers
93
Est. top-5 brand share
45%
Top 20: 82%
Est. top-5 click share
26%
Top 20: 66%
Open market
50%
- The Peanutshell18%
- EERKEOD8%
- Playix8%
- Baby Einstein6%
- RSEPD6%
- AliveCor5%
Demand
Crib Mobile search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Crib Mobile search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- crib mobile660K/yr
- baby mobile418K/yr
- mobile for crib462K/yr
- baby mobile for crib299K/yr
- mobile268K/yr
- baby crib mobile148K/yr
- crib mobile for girls125K/yr
- crib toys120K/yr
- bassinet mobile81K/yr
- crib accessories107K/yr
Reviews and returns
What reviews say buyers love and hate about Crib Mobile
We read the reviews and the return reasons for every product selling here.
“Garbage battery life”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Crib Mobile questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









