Is constipation relief for newborn profitable to sell on Amazon United States?

The niche generates $420K/yr across 5 tracked products. 90-day search growth is -18.8%. Flapen's verdict: Skip it (41/100).

How competitive is the constipation relief for newborn niche?

4 brands and 39 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in constipation relief for newborn?

Top complaints mined from reviews: Functionality-Overall, Value For Money, Ease Of Use. The return rate is 0.6%.

When does demand for constipation relief for newborn peak?

Demand peaks in Oct–Nov; the busiest month runs 3.6× the quietest.

What does it cost to enter the constipation relief for newborn niche?

Listings span $11.01–$21.16; the average listing price is $14.75 (sweet spot $15–$100). The average incumbent carries 10,691 reviews — the moat a new listing must climb.

constipation relief for newborn

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great11.1%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.75

avg listing price — sweet spot $15–$100

Price range

Good$11.01–$21.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$420K

$420K/yr · 257K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad10,690.6

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.8%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, constipation relief for newborn is a $420K/yr Amazon United States market (257K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

constipation relief for newborn market data

Units sold / yr: 25K–30K; avg 5,000–6,000/product
Revenue / yr: $369K–$443K; units × avg price
Conversion rate: 11.1%
Avg BSR: #202
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 89 months
Avg seller age: 144 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Mommy's Bliss68%
Wellements21%
Frida7%
Pedia-Lax4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.8% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 3.6×

Open Trend

Top constipation relief for newborn search terms

baby constipation relief98K/yr -25.2%6.2% conv.
constipation ease for infants31K/yr -2.1%11.5% conv.
mommy bliss constipation ease19K/yr -17.9%18.4% conv.
mommys bliss constipation ease16K/yr -15.3%21.8% conv.
baby constipation11K/yr +12.5%5.8% conv.
infant constipation relief17K/yr -26.2%6.0% conv.
baby stool softener10K/yr -6.6%5.7% conv.
baby constipation relief infant17K/yr -39.4%4.2% conv.
baby laxatives for constipation7K/yr +31.8%8.8% conv.
baby laxative10K/yr -38.5%4.8% conv.

All search terms

Top constipation relief for newborn products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mommys Bliss Constipation Ease + Prebiotics Relieves Occasional Constipation Gentle & Safe No Harsh Laxatives 4 Fl Oz Bottle (Pack of 1)

Mommy's Bliss$11.594.5★7,471 rev

Wellements Organic Constipation Support | Safe and Gentle Organic Constipation Relief for Infants Babies and Toddlers | No Harsh Laxatives | USDA Certified Organic | 4 Fl Oz. 6 Months +

Wellements$11.014.5★1,677 rev

Mommys Bliss Baby Probiotic Drops Everyday - Gas Constipation Colic Symptom Relief - Newborns & Up - Natural Flavorless 0.34 Fl Oz

Mommy's Bliss$18.944.5★11,531 rev

Frida Baby Windi Gas Passer Baby Gas Relief Made in USA 100% Natural Safe & Effective Instant Relief for Babies & Infants 10ct

Frida$11.034.5★29,616 rev

Pedia-Lax Liquid Glycerin Suppositories for Kids Ages 2-5 Gentle Constipation Relief Laxative for Children 6 Count Pack of 3

Pedia-Lax$21.164.8★3,158 rev

Newest

by launch date

Wellements Organic Constipation Support | Safe and Gentle Organic Constipation Relief for Infants Babies and Toddlers | No Harsh Laxatives | USDA Certified Organic | 4 Fl Oz. 6 Months +

Wellements$11.011,677 rev

6y ago

Pedia-Lax Liquid Glycerin Suppositories for Kids Ages 2-5 Gentle Constipation Relief Laxative for Children 6 Count Pack of 3

Pedia-Lax$21.163,158 rev

8y ago

Mommys Bliss Baby Probiotic Drops Everyday - Gas Constipation Colic Symptom Relief - Newborns & Up - Natural Flavorless 0.34 Fl Oz

Mommy's Bliss$18.9411,531 rev

11y ago

Mommys Bliss Constipation Ease + Prebiotics Relieves Occasional Constipation Gentle & Safe No Harsh Laxatives 4 Fl Oz Bottle (Pack of 1)

Mommy's Bliss$11.597,471 rev

11y ago

Frida Baby Windi Gas Passer Baby Gas Relief Made in USA 100% Natural Safe & Effective Instant Relief for Babies & Infants 10ct

Frida$11.0329,616 rev

21y ago

What buyers say about constipation relief for newborn

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use24%

“Easy to use”

Quality-Overall10%

“I bought these BECAUSE it had good reviews”

Regulates Digestion8%

“Overall, its effective and helpful for occasional constipation,”

Advertised Vs Actual Product6%

“Just as described”

Efficiency6%

“Works well for our girl”

Value For Money6%

“that is priceless to me”

Sleep Quality4%

“The relief after for our little guy was night and day”

Acid Regulator/Stomach Ache Relief3%

“Fantastic for babies with tummy problems”

Design-Overall3%

“Fantastic invention”

Breastfeeding Friendly3%

“Life saver, helps everytime my baby is backed up”

What buyers complain about

Functionality-Overall39%

“Not working well”

Value For Money8%

“Waste of money”

Ease Of Use5%

“That makes it a bit frustrating to use”

Sleep Quality4%

“After hardly sleeping”

Taste-Overall4%

“Disgusting taste”

Advertised Vs Actual Product4%

“Also the video advertisement for this product is deeply disturbing”

Pain Relief-Overall4%

“Was borderline traumatizing for my wife to apply this medicine”

Comfort-Overall2%

“seemed very uncomfortable”

Spinning Action2%

Abrasiveness2%

“had a small stain on the side so Im kind of scared to use these since they werent sealed”

Top return reasons

Functionality-Overall34%

Product Condition9%

Age Suitability8%

Defective Material/Parts7%

Advertised Vs Actual Product6%

Value For Money6%

Comfort-Overall6%

Size-Overall4%

Ease Of Cleaning3%

Safety Standards2%

Common questions

Is constipation relief for newborn profitable to sell on Amazon United States?: The niche generates $420K/yr across 5 tracked products. 90-day search growth is -18.8%. Flapen's verdict: Skip it (41/100).
How competitive is the constipation relief for newborn niche?: 4 brands and 39 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in constipation relief for newborn?: Top complaints mined from reviews: Functionality-Overall, Value For Money, Ease Of Use. The return rate is 0.6%.
When does demand for constipation relief for newborn peak?: Demand peaks in Oct–Nov; the busiest month runs 3.6× the quietest.
What does it cost to enter the constipation relief for newborn niche?: Listings span $11.01–$21.16; the average listing price is $14.75 (sweet spot $15–$100). The average incumbent carries 10,691 reviews — the moat a new listing must climb.