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Comfy Cubs Muslin Burp Cloths

Fail

The top 5 brands take 100% of clicks, so Comfy Cubs Muslin Burp Cloths is a Fail.

Flapen Score
34
34 / 100
Ranks 2,050 of 2,472 Baby Products niches · −10 vs the category median of 44
Market size
$69K/yr129K searches / yr
90-day growth
+18.7%search demand this quarter
Competition
88%top-5 click share · 5 brands · 8 sellers

Flapen Score

Comfy Cubs Muslin Burp Cloths against its category

The dotted line is the Baby Products average. Past it, Comfy Cubs Muslin Burp Cloths is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Comfy Cubs Muslin Burp Cloths market on Amazon at a glance

Shoppers on Amazon United States searched for Comfy Cubs Muslin Burp Cloths 129K times last year and spent an estimated $69K. All 5 brands take every click. Demand peaks in Jun–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+18.7%
Conversion, latest week
3.5%
Market size, estimated
$69Ka year
Peak month
June2.1× the quietest month
Top search term
comfy cubs muslin burp cloths69K searches a year

02 · Price

A sale here is worth $15.25.

Listings sell for $15.25 on average, from $6.79 to $24.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,000 to 1,250 of them. At $15.25 that is $15K to $19K a year per listing.

Average price
$15.25inside the $15 to $100 sweet spot
Price range
$6.79–$24.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
1,000–1,250
Revenue per listing a year
$15K–$19K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Bibs & Burp Cloths. It carries 17,269 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Bibs & Burp Cloths
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
17,269per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Comfy Cubs Muslin Burp Cloths products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 25%
  • Brand 35%
  • Brand 43%
  • Brand 53%

Demand

Comfy Cubs Muslin Burp Cloths search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Oct · busiest ÷ quietest = 2.1×

Search terms

Top Comfy Cubs Muslin Burp Cloths search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • comfy cubs muslin burp cloths69K/yr
  • paos de muselina para bebes16K/yr
  • comfy cubs burp cloths14K/yr
  • muslin cloths baby16K/yr
  • muslin hand towels10K/yr
  • paos de muselina3K/yr

Reviews and returns

What reviews say buyers love and hate about Comfy Cubs Muslin Burp Cloths

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Soft Feel”
25%of negative reviews mention “Thickness”
1.1%of orders come back
“needs to be thicker”
A buyer, on “Thickness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Comfy Cubs Muslin Burp Cloths questions

Answered from the same tracked data.