colorful hair clips
Skip itPrices mostly outside the sweet spot ($4.19–$14.50) — this niche doesn't clear our bar today.
Brand share
Great41%top-5 brand share — no brand owns this niche
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,984.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$104K$104K/yr · 334K searches
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Avg price
Bad$8.28avg listing price — sweet spot $15–$100
Price range
Bad$4.19–$14.50cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, colorful hair clips is a $104K/yr Amazon United States market (334K searches/yr). The top 5 brands hold 41% of demand. Verdict: Skip it — 49/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
colorful hair clips market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- $124K–$166K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #280
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.0%
- Avg brand age
- 35 months
- Avg seller age
- 146 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
46 rising
Sellers
57
Top-5 brand share
41%
Top 20: 82%
Top-5 click share
29%
Top 20: 69%
Open market
54%
- Funtopia14%
- doboi7%
- YHXX YLEN7%
- SWSTINLING6%
- ELEMIRSA6%
- cocplok5%
Demand
Weekly Amazon search volume, last 31 weeks — -1.3% search growth over the last 90 days.Top colorful hair clips search terms
- colorful hair clips61K/yr
- toddler barrettes53K/yr
- toddler clips22K/yr
- toddler barrettes for fine hair23K/yr
- toddler hair barrettes21K/yr
- hair clips colorful15K/yr
- toddler hair clips for fine hair23K/yr
- mini hair clips for girls19K/yr
- snap clips for girls hair7K/yr
- snap hair clips for girls15K/yr
Top colorful hair clips products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Funtopia Hair Clips for Girls 100 Pcs No Slip Metal Snap Barrettes for Kids Teens Women Cute Candy Color Cartoon Design Hair Pins (Animals Fruits Crowns Stars)
Funtopia$9.304.7★18,465 rev
doboi 40Pcs Toddler Hair Clips Hair Barrettes Baby Girls Hair Bows Clips Floral Print Non Slip Snap Hairpins Flower Hair Clips for Girls Kids Toddler Hair Accessories
doboi$9.044.7★549 rev
120 Pack Colorful Metal Snap Hair Clips 2 Inch Barrettes in 40 Assorted Candy Colors Non-Slip Hair Accessories for Kids Teens Women
SWSTINLING$8.074.8★17,862 rev
56PCS Toddler Hair Accessories Set: Colorful Rainbow Barrettes Pins Candy Fruits Butterflies for Kids Stylish Hairstyles
CISMARK$9.044.5★1,069 rev
40PCS Snap Baby Hair Bows Clips for Girls Grosgrain Ribbon Fully Wapped 2 Inch Infant Hair Barrettes Accessories for Baby Girls Newborns Toddler
YHXX YLEN$12.744.5★683 rev
Newest
by launch date
Babymatch Baby Barrettes Hair Clips: 1.2 inch (3cm) Small Mini Snap for Toddler Little Girls Kids 150pcs (30 colors)
Babymatch$6.49146 rev
150pcs Hair Clips 50 Colors Hair Barrettes for Girls Funtopia 2 Inch Colorful Snap Hair Clips with Storage Case Non Slip Metal Barrettes for Women Girls Toddler Kids Teens
Funtopia$9.02426 rev
obeoby 82 Pcs Colorful Hair Clips for Girls 5 Shapes Cute Metal Snap Hair Clips Heart Star Butterfly Barrettes for Kids Baby Toddlers Accessories Daughter Birthday Gifts Graduation
obeoby$6.93276 rev
Colorful Snap Hair Clips Hair Barrettes for Girls Clips Candy Color Hair Accessories for Kids Teens Toddlers Women (Color=Multicolor | Pack=100-Pack)
cocplok$7.00838 rev
doboi 40Pcs Toddler Hair Clips Hair Barrettes Baby Girls Hair Bows Clips Floral Print Non Slip Snap Hairpins Flower Hair Clips for Girls Kids Toddler Hair Accessories
doboi$9.04549 rev
Trending
90-day click momentum150pcs Hair Clips 50 Colors Hair Barrettes for Girls Funtopia 2 Inch Colorful Snap Hair Clips with Storage Case Non Slip Metal Barrettes for Women Girls Toddler Kids Teens
Funtopia$9.024.8★
Babymatch Baby Barrettes Hair Clips: 1.2 inch (3cm) Small Mini Snap for Toddler Little Girls Kids 150pcs (30 colors)
Babymatch$6.494.5★
Goody Kids Mini Epoxy Contour Snap Clips - 8 Count Daisy Charm - Just Snap Into Place - Suitable for All Hair Types - Pain-Free Hair Accessories for Women and Girls - All Day Comfort
GOODY$5.744.2★
EleMirsa 96pcs Baby Girl Hair Clips - 24 Multicolors Mini Flower Claw Clips in Organizer Box
ELEMIRSA$7.514.8★
BetyBedy 60 Pcs Hair Barrettes Non-Slip Hair Clips 2 Inch Metal Hairpins Accessories for Toddlers Girls Kids Teens Women (15 Assorted Colors)
BetyBedy$4.974.6★
What buyers say about colorful hair clips
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Great quality clios”
“Great Value”
“Small & mighty”
“Easy to use”
“As described”
“Cute and durable”
“Good hold in the hair”
“Nice for hair”
“well made”
What buyers complain about
“Quite small”
“Not good quality”
“breakable”
“The colors are not accurate”
“flimsy”
“Inaccurate description”
“Did not clip to my hair all”
“really hard to close”
“Doesnt stay in too long with fine hair”
“Cheap material”
Top return reasons
Common questions
- Is colorful hair clips profitable to sell on Amazon United States?
- The niche generates $104K/yr across 62 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -1.3%. Flapen's verdict: Skip it (49/100).
- How competitive is the colorful hair clips niche?
- 46 brands and 57 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 41% of demand.
- What do buyers complain about in colorful hair clips?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.4%.
- What does it cost to enter the colorful hair clips niche?
- Listings span $4.19–$14.50; the average listing price is $8.28 (sweet spot $15–$100). The average incumbent carries 2,984 reviews — the moat a new listing must climb.