Cloth Diapers Burp Cloths
FailDemand is soft, at -14.1% this quarter, so Cloth Diapers Burp Cloths is a Fail.
- Flapen Score
- 45 / 100Top 45% of 2,472 Baby Products niches · +1 vs the category median of 4445
- Market size
- $80K/yr110K searches / yr
- 90-day growth
- -14.1%search demand this quarter
- Competition
- 48%top-5 click share · 18 brands · 27 sellers
Flapen Score
Cloth Diapers Burp Cloths against its category
The dotted line is the Baby Products average. Past it, Cloth Diapers Burp Cloths is stronger. Inside it, weaker.
Market
The Cloth Diapers Burp Cloths market on Amazon at a glance
Shoppers on Amazon United States searched for Cloth Diapers Burp Cloths 110K times last year and spent an estimated $80K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- -14.1%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $80Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- cloth diapers burp cloths46K searches a year
02 · Price
A sale here is worth $16.02.
Listings sell for $16.02 on average, from $7.50 to $33.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.02 that is $2K to $4K a year per listing.
- Average price
- $16.02inside the $15 to $100 sweet spot
- Price range
- $7.50–$33.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #18 within Bibs & Burp Cloths. It carries 5,998 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #18in Bibs & Burp Cloths
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 5,998per listing
- Listings tracked
- 30
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Cloth Diapers Burp Cloths products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Lovely Care 12 Pack Muslin Burp Cloths 100% Cotton Muslin Cloths Large 20x10 Extra Soft and Absorbent Baby Burping Cloth - White
- Price
- $12.32
- Rating
- 4.8/5
- Reviews
- 7,048
- Age
- 3y ago

Gerber Baby Unisex Burp Cloths 5-Pack Tan Grey Size 10.5 x 21
- Price
- $17.26
- Rating
- 4.7/5
- Reviews
- 511
- Age
- 2y ago

Gerber Unisex Baby Boys Girls Birdseye Flatfold Cloth Diapers Multipack White 10 Pack
- Price
- $14.08
- Rating
- 4.2/5
- Reviews
- 7,810
- Age
- 14y ago

Gerber Baby Unisex Muslin Burp Cloths 5-Pack Multi Stars Large Size 20 x 10
- Price
- $16.71
- Rating
- 4.8/5
- Reviews
- 792
- Age
- 2y ago

6 Ply Cloth Diapers Burp Cloth Fasoar Thick Washable Absorbent Cotton Diaper for Babies and Toddlers Multi-Use 6/10/12 Count
- Price
- $21.69
- Rating
- 4.5/5
- Reviews
- 1,549
- Age
- 7y ago
Trending
estimated 90-day click momentum
Gerber Unisex Baby Boys Girls Birdseye Flatfold Cloth Diapers Multipack White 10 Pack
- Price
- $14.08
- Rating
- 4.2/5
- Reviews
- 7,810
- Age
- 14y ago

Gerber Baby Unisex Muslin Burp Cloths 5-Pack Multi Stars Large Size 20 x 10
- Price
- $16.71
- Rating
- 4.8/5
- Reviews
- 792
- Age
- 2y ago

Gerber Baby Unisex Muslin Burp Cloths 5-Pack Multi Pink Floral Large Size 20 x 10
- Price
- $16.39
- Rating
- 4.8/5
- Reviews
- 792
- Age
- 2y ago

HIPHOP PANDA Muslin Burp Cloths 10 Pack - Large 20 X10 - Ultra Absorbent and Soft 100% Cotton Baby Essentials Drool Rags and Messes for Newborn - Colorful Designs for Boy Girl Multicolor
- Price
- $12.51
- Rating
- 4.7/5
- Reviews
- 2,198
- Age
- 1y ago

Yoofoss Muslin Burp Cloths for Baby 10 Pack 100% Organic Cotton Baby Washcloths for Boys Girls Large 20X10 Super Soft and Absorbent White
- Price
- $16.45
- Rating
- 4.7/5
- Reviews
- 19,271
- Age
- 6y ago
Newest
by launch date
HIPHOP PANDA Muslin Burp Cloths 10 Pack - Large 20 X10 - Ultra Absorbent and Soft 100% Cotton Baby Essentials Drool Rags and Messes for Newborn - Colorful Designs for Boy Girl Multicolor
- Price
- $12.51
- Rating
- 4.7/5
- Reviews
- 2,198
- Age
- 1y ago

MIGIOL Baby Burp Cloths 100% Cotton Newborn Muslin Burp Cloths 10x20 inches Baby Essentials Pink & Coffee 5-Pack
- Price
- $9.12
- Rating
- 4.8/5
- Reviews
- 2,402
- Age
- 1y ago

Burts Bees Baby Burp Cloths 100% Organic Cotton Extra Absorbent Soft Fabric Large Drool Cloths 17 x 11.75 in 5-Pack
- Price
- $24.74
- Rating
- 4.9/5
- Reviews
- 6,976
- Age
- 1y ago

Gerber Baby Unisex Burp Cloths 5-Pack Tan Grey Size 10.5 x 21
- Price
- $17.26
- Rating
- 4.7/5
- Reviews
- 511
- Age
- 2y ago

Gerber Baby Unisex Muslin Burp Cloths 5-Pack Multi Stars Large Size 20 x 10
- Price
- $16.71
- Rating
- 4.8/5
- Reviews
- 792
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
27
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 88%
Open market
21%
- Gerber43%
- Lovely Care14%
- Fasoar9%
- KeaBabies5%
- Burt's Bees Baby5%
- Comfy Cubs4%
Demand
Cloth Diapers Burp Cloths search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct · busiest ÷ quietest = 2.0×
Search terms
Top Cloth Diapers Burp Cloths search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cloth diapers burp cloths46K/yr
- gerber burp cloths37K/yr
- burp cloths gerber6K/yr
- diaper cloths burp cloths4K/yr
- gerber baby burp cloths4K/yr
- cloth diaper burp cloths4K/yr
- gerber burp cloth6K/yr
- diaper burp cloths3K/yr
Reviews and returns
What reviews say buyers love and hate about Cloth Diapers Burp Cloths
We read the reviews and the return reasons for every product selling here.
“material not thick enough”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cloth Diapers Burp Cloths questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









