Cloth Diaper Cover

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

156K

Growth, 90 days vs prior 90

+3.9%

Conversion, latest week

1.1%

Market size, estimated

$38Ka year

Peak month

July1.3× the quietest month

Top search term

cloth diaper covers52K searches a year

Listings sell for $21.60 on average, from $8.96 to $36.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.60 that is $0 to $2K a year per listing.

Average price

$21.60inside the $15 to $100 sweet spot

Price range

$8.96–$36.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #237 within Diapering. It carries 3,180 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#237in Diapering

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,180per listing

Listings tracked

27

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months