Closet Door Lock
FailThe top 5 products take 81% of clicks, so Closet Door Lock is a Fail.
- Flapen Score
- 40 / 100Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 4440
- Market size
- $174K/yr148K searches / yr
- 90-day growth
- -5.9%search demand this quarter
- Competition
- 81%top-5 click share · 9 brands · 16 sellers
Flapen Score
Closet Door Lock against its category
The dotted line is the Baby Products average. Past it, Closet Door Lock is stronger. Inside it, weaker.
Market
The Closet Door Lock market on Amazon at a glance
Shoppers on Amazon United States searched for Closet Door Lock 148K times last year and spent an estimated $174K. The top 5 brands take 87% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 7.9% of those searches ended in a purchase.
Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.
- Searches, last 12 months
- 148K
- Growth, 90 days vs prior 90
- -5.9%
- Conversion, latest week
- 7.9%
- Market size, estimated
- $174Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- bifold door lock66K searches a year
02 · Price
A sale here is worth $14.76.
Listings sell for $14.76 on average, from $6.03 to $31.16. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At $14.76 that is $18K to $22K a year per listing.
- Average price
- $14.76under the $15 to $100 sweet spot
- Price range
- $6.03–$31.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $18K–$22K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #125 within Safety. It carries 1,852 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #125in Safety
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,852per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Closet Door Lock products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
9 flat
Sellers
16
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
8%
- Brand 147%
- Brand 213%
- Brand 311%
- Brand 411%
- Brand 55%
- Brand 65%
- Open — no brand owns it (3 brands, 8%)
Demand
Closet Door Lock search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Closet Door Lock search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bifold door lock66K/yr
- bifold door child lock9K/yr
- bifold closet door lock10K/yr
- folding door lock11K/yr
- accordion door lock7K/yr
- bifold door lock with key7K/yr
- bi fold door lock7K/yr
- bifold door latch6K/yr
- bifold door locks5K/yr
- bi fold door locks child safety6K/yr
Reviews and returns
What reviews say buyers love and hate about Closet Door Lock
We read the reviews and the return reasons for every product selling here.
“Didnt stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Closet Door Lock questions
Answered from the same tracked data.









