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Changing Pad Cover Girl

Fail

Shoppers spend an estimated $17K a year here, so Changing Pad Cover Girl is a Fail.

Flapen Score
42
42 / 100
Ranks 1,406 of 2,472 Baby Products niches · −2 vs the category median of 44
Market size
$17K/yr66K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
38%top-5 click share · 26 brands · 31 sellers

Flapen Score

Changing Pad Cover Girl against its category

The dotted line is the Baby Products average. Past it, Changing Pad Cover Girl is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Changing Pad Cover Girl market on Amazon at a glance

Shoppers on Amazon United States searched for Changing Pad Cover Girl 66K times last year and spent an estimated $17K. The top 5 brands take 65% of clicks. Demand peaks in Jul. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
1.5%
Market size, estimated
$17Ka year
Peak month
July1.7× the quietest month
Top search term
changing pad cover girl22K searches a year

02 · Price

A sale here is worth $16.60.

Listings sell for $16.60 on average, from $8.28 to $25.21. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.60 that is $0 to $2K a year per listing.

Average price
$16.60inside the $15 to $100 sweet spot
Price range
$8.28–$25.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #41 within Diapering. It carries 1,572 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
13.0%
Average rank
#41in Diapering
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
1,572per listing
Listings tracked
38

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Changing Pad Cover Girl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

31

Top-5 brand share

65%

Top 20: 95%

Top-5 click share

38%

Top 20: 80%

Open market

31%

  • Brand 125%
  • Brand 215%
  • Brand 311%
  • Brand 48%
  • Brand 56%
  • Brand 64%

Demand

Changing Pad Cover Girl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.7×

Search terms

Top Changing Pad Cover Girl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • changing pad cover girl22K/yr
  • pink changing pad cover14K/yr
  • changing pad covers for girls6K/yr
  • changing pad cover pink6K/yr
  • girl changing pad cover6K/yr
  • baby girl changing pad covers5K/yr
  • floral changing pad cover4K/yr
  • changing table cover girl3K/yr

Reviews and returns

What reviews say buyers love and hate about Changing Pad Cover Girl

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Soft Feel”
21%of negative reviews mention “Color”
2.0%of orders come back
“Colors are not as they should be”
A buyer, on “Color”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Changing Pad Cover Girl questions

Answered from the same tracked data.