- Flapen Score
- 30 / 100Ranks 2,236 of 2,472 Baby Products niches · −14 vs the category median of 4430
- Market size
- $75K/yr55K searches / yr
- 90-day growth
- -16.0%search demand this quarter
- Competition
- 97%top-5 click share · 6 brands · 12 sellers
Flapen Score
Bumbo Tray against its category
The dotted line is the Baby Products average. Past it, Bumbo Tray is stronger. Inside it, weaker.
Market
The Bumbo Tray market on Amazon at a glance
Shoppers on Amazon United States searched for Bumbo Tray 55K times last year and spent an estimated $75K. The top 5 brands take 97% of clicks. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 8.7% of those searches ended in a purchase.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- -16.0%
- Conversion, latest week
- 8.7%
- Market size, estimated
- $75Ka year
- Peak month
- August1.4× the quietest month
- Top search term
- bumbo tray31K searches a year
02 · Price
A sale here is worth $15.64.
Listings sell for $15.64 on average, from $10.06 to $19.73. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $15.64 that is $8K to $12K a year per listing.
- Average price
- $15.64inside the $15 to $100 sweet spot
- Price range
- $10.06–$19.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$12K
- Returns
- 5.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #105 within Activity & Entertainment. It carries 1,010 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #105in Activity & Entertainment
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,010per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Bumbo Tray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
12
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 152%
- Brand 225%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 63%
Demand
Bumbo Tray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Bumbo Tray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bumbo tray31K/yr
- bumbo seat tray7K/yr
- bumbo tray attachment only8K/yr
- bumbo tray attachment3K/yr
- bumbo seat tray attachment3K/yr
- tray for bumbo seat3K/yr
Reviews and returns
What reviews say buyers love and hate about Bumbo Tray
We read the reviews and the return reasons for every product selling here.
“Didn't fit Bumbo seat”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bumbo Tray questions
Answered from the same tracked data.









