Bow Scrunchies

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

194K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

3.0%

Market size, estimated

$53Ka year

Peak month

December1.5× the quietest month

Top search term

bow scrunchies34K searches a year

Listings sell for $9.04 on average, from $5.45 to $14.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.04 that is $904 to $2K a year per listing.

Average price

$9.04under the $15 to $100 sweet spot

Price range

$5.45–$14.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$904–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #775 within Baby Care. It carries 1,599 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

3.7%

Average rank

#775in Baby Care

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,599per listing

Listings tracked

51

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months