Bow Hair Ties
FailShoppers spend an estimated $51K a year here, so Bow Hair Ties is a Fail.
- Flapen Score
- 46 / 100Top 41% of 2,472 Baby Products niches · +2 vs the category median of 4446
- Market size
- $51K/yr95K searches / yr
- 90-day growth
- -15.2%search demand this quarter
- Competition
- 39%top-5 click share · 26 brands · 27 sellers
Flapen Score
Bow Hair Ties against its category
The dotted line is the Baby Products average. Past it, Bow Hair Ties is stronger. Inside it, weaker.
Market
The Bow Hair Ties market on Amazon at a glance
Shoppers on Amazon United States searched for Bow Hair Ties 95K times last year and spent an estimated $51K. The top 5 brands take 58% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- -15.2%
- Conversion, latest week
- 5.5%
- Market size, estimated
- $51Ka year
- Peak month
- September3.4× the quietest month
- Top search term
- hair ties with bows34K searches a year
02 · Price
A sale here is worth $9.75.
Listings sell for $9.75 on average, from $5.67 to $19.53. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $9.75 that is $0 to $975 a year per listing.
- Average price
- $9.75under the $15 to $100 sweet spot
- Price range
- $5.67–$19.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$975
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #154 within Baby Care. It carries 2,360 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 2.8%
- Average rank
- #154in Baby Care
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 2,360per listing
- Listings tracked
- 38
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bow Hair Ties products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
27
Top-5 brand share
58%
Top 20: 94%
Top-5 click share
39%
Top 20: 83%
Open market
39%
- Brand 131%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Bow Hair Ties search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 3.4×
Search terms
Top Bow Hair Ties search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair ties with bows34K/yr
- toddler hair ties with bows11K/yr
- toddler bow hair ties6K/yr
- hair ties with bows for toddler girls5K/yr
- toddler hair bows with elastic6K/yr
- hair tie bows for girls9K/yr
- bow ponytail holder5K/yr
- hair tie bows for toddler girls5K/yr
- bow hair ties for girls7K/yr
- ponytail bows for girls6K/yr
Reviews and returns
What reviews say buyers love and hate about Bow Hair Ties
We read the reviews and the return reasons for every product selling here.
“Break easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bow Hair Ties questions
Answered from the same tracked data.









