Bottle Feeding Pillow

Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months

6.2M

Growth, 90 days vs prior 90

-11.6%

Conversion, latest week

1.3%

Market size, estimated

$2.6Ma year

Peak month

January1.4× the quietest month

Top search term

nursing pillow1.8M searches a year

Listings sell for $33.36 on average, from $19.75 to $59.99. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $33.36 that is $83K to $100K a year per listing.

Average price

$33.36inside the $15 to $100 sweet spot

Price range

$19.75–$59.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

$83K–$100K

Returns

5.4%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #16 within Pillows & Pillow Covers. It carries 930 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#16in Pillows & Pillow Covers

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

930per listing

Listings tracked

34

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months