Bottle Bag
FailBuyers convert on only 1.5% of searches, so Bottle Bag is a Fail.
- Flapen Score
- 45 / 100Top 45% of 2,472 Baby Products niches · +1 vs the category median of 4445
- Market size
- $152K/yr464K searches / yr
- 90-day growth
- +0.7%search demand this quarter
- Competition
- 38%top-5 click share · 16 brands · 22 sellers
Flapen Score
Bottle Bag against its category
The dotted line is the Baby Products average. Past it, Bottle Bag is stronger. Inside it, weaker.
Market
The Bottle Bag market on Amazon at a glance
Shoppers on Amazon United States searched for Bottle Bag 464K times last year and spent an estimated $152K. The top 5 brands take 65% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 464K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.
- Searches, last 12 months
- 464K
- Growth, 90 days vs prior 90
- +0.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $152Ka year
- Top search term
- bottle bag130K searches a year
02 · Price
A sale here is worth $21.60.
Listings sell for $21.60 on average, from $6.89 to $53.01. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $21.60 that is $5K to $11K a year per listing.
- Average price
- $21.60inside the $15 to $100 sweet spot
- Price range
- $6.89–$53.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$11K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #39 within Bottle-Feeding. It carries 2,268 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #39in Bottle-Feeding
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 2,268per listing
- Listings tracked
- 41
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Bottle Bag products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
16 rising
Sellers
22
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
38%
Top 20: 80%
Open market
26%
- Brand 121%
- Brand 213%
- Brand 312%
- Brand 410%
- Brand 59%
- Brand 69%
Demand
Bottle Bag search demand
Weekly searches over the year. Pick a range.
Search terms
Top Bottle Bag search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bottle bag130K/yr
- baby bottle bag69K/yr
- insulated bottle bag56K/yr
- bottle bag for daycare52K/yr
- insulated baby bottle bag23K/yr
- baby bottle bag for daycare18K/yr
- baby insulated bottle bags12K/yr
- baby bottle carrier14K/yr
- baby bottle travel bag11K/yr
- baby bottle insulated bag8K/yr
Reviews and returns
What reviews say buyers love and hate about Bottle Bag
We read the reviews and the return reasons for every product selling here.
“it just doesn't fit right”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bottle Bag questions
Answered from the same tracked data.









